{"title":"FUJIFILM Save 10% 25\/7-2\/8","description":null,"products":[{"product_id":"fujifilm-gf-30mm-f-3-5-r-wr-lens","title":"FUJIFILM GF 30mm f\/3.5 R WR","description":"\u003cp\u003eOffering a broad field of view within a compact form factor, the \u003cstrong\u003eFUJIFILM GF 30mm f\/3.5 R WR\u003c\/strong\u003e is a svelte wide-angle prime lens for the G-mount GFX medium format camera system. A sophisticated optical design incorporates a series of low dispersion and aspherical elements, which help to realise a high degree of clarity, colour accuracy, and sharpness, along with low distortion for a distinctly realistic look. The focusing group within the optical layout is also physically small, which promotes quick focusing operation to suit working with moving subjects. Physically, the lens sports a dust-, freeze-, and weather-resistant construction for use in inclement conditions and a manual aperture ring is featured for intuitive, tactile adjustment over exposure settings.\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003eWide-angle prime lens offers a 24mm equivalent focal length to realise a broad field of view for working with a variety of subjects.\u003c\/li\u003e\r\n\t\u003cli\u003eModest f\/3.5 maximum aperture helps to maintain a portable form factor while also being suitable for working in available lighting conditions and controlling depth of field.\u003c\/li\u003e\r\n\t\u003cli\u003eTwo extra-low dispersion elements reduce chromatic aberrations and colour fringing throughout the aperture and focusing ranges for notable clarity and colour fidelity.\u003c\/li\u003e\r\n\t\u003cli\u003eTwo aspherical elements control distortion and spherical aberrations in order to achieve high sharpness and accurate rendering.\u003c\/li\u003e\r\n\t\u003cli\u003eCompact focusing group promotes quick and responsive autofocus performance.\u003c\/li\u003e\r\n\t\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e\r\n\t\u003cli\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14°F.\u003c\/li\u003e\r\n\t\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44573939073301,"sku":"74374","price":2499.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1593477925_1560693.jpg?v=1680155808"},{"product_id":"fujifilm-gf-45-100mm-f-4-r-lm-ois-wr-lens","title":"FUJIFILM GF 45-100mm f\/4 R LM OIS WR","description":"\u003cp\u003eThis \u003cstrong\u003eFUJIFILM GF 45-100mm F4 R LM OIS WR\u003c\/strong\u003e joins the current family of interchangeable GF Lenses, designed for the GFX large format*1 Camera System and covers some of the most frequently used focal lengths by photographers. The GF45-100mmF4 R LM OIS WR lens has an equivalent focal length range of 36mm and 79mm on a smaller 35mm format system, a maximum aperture of F4 and is a natural fit with two other GF Zoom Lenses--the GF32-64mmF4 R LM WR and the GF100-200mmF5.6 R LM OIS WR. Together, these three lenses provide photographers with a broad range of focal lengths, accommodating a wide range of shooting styles and enabling them to become incredibly versatile and creative.\u003c\/p\u003e\r\n\r\n\u003cp\u003eCombining rugged construction with high-performance optics, GF45-100mmF4 R LM OIS WR is an incredibly versatile lens that is perfect for capturing nature, landscapes, or portraits. Featuring powerful 5-axis image stabilisation, one super ED lens element, and a near-silent, high-speed autofocus motor, this is the perfect tool for creating images in challenging and unpredictable situations. Its dust- and weather-resistant construction allows the lens to operate in temperatures down to 14 degrees Fahrenheit\/-10 degrees Celsius and its high-resolution performance and wonderfully smooth bokeh will capture the atmosphere of any scene or subject.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eProduct features\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eAstonishing image-resolving power and wide tonal reproduction\u003c\/strong\u003e\u003cbr\u003e\r\nThe GF45-100mmF4 R LM OIS WR lens consists of 16 elements in 12 groups, including three aspherical elements, one Super ED element and one ED element to effectively control spherical aberration, field curvature and chromatic aberration. This minimises the negative effects of various forms of aberration, such as luminance shift and colour bleeding, to deliver astonishing image sharpness.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCompact and lightweight large format standard zoom\u003c\/strong\u003e\u003cbr\u003e\r\nWeighing 2.2lb (1,005g), measuring 5.69in (144.5mm) long, and having a diameter of 3.66in (93mm), the lens is extremely portable and compact despite being a 2.2x zoom for a large format camera system.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFast, quiet and highly-accurate AF\u003c\/strong\u003e\u003cbr\u003e\r\nThe use of an Internal Focusing system has minimised the size and weight of the focusing group, which is driven by a linear motor to achieve fast, quiet and highly accurate AF.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003ePowerful image stabilisation\u003c\/strong\u003e\u003cbr\u003e\r\nThe lens is equipped with five stop image stabilisation (CIPA guidelines), allowing\u003cbr\u003e\r\nphotographers to make the most of the high-resolution sensors found in GFX System\u003cbr\u003e\r\ncameras, especially when making images hand-held.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eHighly robust design that withstands various shooting conditions\u003c\/strong\u003e\u003cbr\u003e\r\nThe lens has 11 seals for dust and weather resistance to allow for peace of mind in\u003cbr\u003e\r\ntough environments, allowing for operation at temperatures down to 14°F \/ -10°C.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44573941465365,"sku":"74252","price":3099.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1579740733_1541203_1.jpg?v=1680155871"},{"product_id":"fujifilm-xf-23mm-f-2-r-wr-lens-silver","title":"FUJIFILM XF 23mm f\/2 R WR Lens (Silver)","description":"\u003ch2\u003eFUJIFILM XF 23mm f\/2 R WR Lens (Silver)\u003c\/h2\u003e\r\n\u003cp\u003eCompact, fast, and weather resistant, this silver wide-angle\u003cstrong\u003e XF 23mm f\/2 R WR Lens\u003c\/strong\u003e from \u003cstrong\u003eFujifilm \u003c\/strong\u003eis a great choice for those looking for a lightweight and effective imaging kit. Optimised for X-series mirrorless cameras equipped with APS-C sensors, this 23mm lens offers a classic 35mm equivalent perspective, a view much loved by street photographers. The lightweight design and fast f\/2 aperture make it a great choice for those looking to stay discreet while shooting. Also, by using two aspherical elements in its optical construction, the lens is able to combat distortions and aberrations for a clear, sharp image. In addition, the 23mm lens uses a Super EBC coating to minimise flare and ghosting.\u003c\/p\u003e\r\n\r\n\u003cp\u003eFor fast, accurate focusing this lens utilises an internal focusing stepping motor AF system which can lock on in as little as 0.05 seconds. Also, the lens offers tactile controls in the form of physical aperture and focusing rings. Additionally, the weather-sealed lens has a rounded 9-blade diaphragm for smooth bokeh.\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003eProviding a 35mm-equivalent focal length of 35mm, this prime lens provides a slightly wide-angle perspective that is useful in a wide variety of situations and well-suited to street photography.\u003c\/li\u003e\r\n\t\u003cli\u003eFast f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over focus when working with shallow depth of field or selective focus techniques.\u003c\/li\u003e\r\n\t\u003cli\u003eThe 10-element-in-6-group design includes two aspherical elements to minimise spherical aberrations and distortions for increased clarity and sharpness.\u003c\/li\u003e\r\n\t\u003cli\u003eThe internal focusing stepping motor AF system delivers smooth, near-silent performance that can acquire focus as quickly as 0.05 sec.\u003c\/li\u003e\r\n\t\u003cli\u003eA Super Electron Beam Coating has been applied to the lens for controlling ghosting and flare, and greater image clarity.\u003c\/li\u003e\r\n\t\u003cli\u003eWeather seals are placed about the lens barrel to protect against dust, moisture, and temperatures as low as 14°F.\u003c\/li\u003e\r\n\t\u003cli\u003eNine rounded diaphragm blades contribute to a pleasing out-of-focus quality when working with selective focus or shallow depth of field techniques.\u003c\/li\u003e\r\n\t\u003cli\u003eMinimum working distance of 9inch allows shooters to get close to their subjects.\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44573942513941,"sku":"74151","price":619.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1472086256_1275474_1.jpg?v=1680155926"},{"product_id":"fujifilm-xf-23mm-f-2-r-wr-lens-black","title":"FUJIFILM XF 23mm f\/2 R WR Lens (Black)","description":"\u003ch2\u003eFUJIFILM XF 23mm f\/2 R WR Lens (Black)\u003c\/h2\u003e\r\n\u003cp\u003eCompact, fast, and weather resistant, this black wide-angle \u003cstrong\u003eXF 23mm f\/2 R WR Lens\u003c\/strong\u003e from \u003cstrong\u003eFujifilm \u003c\/strong\u003eis a great choice for those looking for a lightweight and effective imaging kit. Optimised for X-series mirrorless cameras equipped with APS-C sensors, this 23mm lens offers a classic 35mm equivalent perspective, a view much loved by street photographers. The lightweight design and fast f\/2 aperture make it a great choice for those looking to stay discreet while shooting. Also, by using two aspherical elements in its optical construction, the lens is able to combat distortions and aberrations for a clear, sharp image. In addition, the 23mm lens uses a Super EBC coating to minimise flare and ghosting.\u003c\/p\u003e\r\n\r\n\u003cp\u003eFor fast, accurate focusing this lens utilises an internal focusing stepping motor AF system which can lock on in as little as 0.05 seconds. Also, the lens offers tactile controls in the form of physical aperture and focusing rings. Additionally, the weather-sealed lens has a rounded 9-blade diaphragm for smooth bokeh.\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003eProviding a 35mm-equivalent focal length of 35mm, this prime lens provides a slightly wide-angle perspective that is useful in a wide variety of situations and well-suited to street photography.\u003c\/li\u003e\r\n\t\u003cli\u003eFast f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over focus when working with shallow depth of field or selective focus techniques.\u003c\/li\u003e\r\n\t\u003cli\u003eThe 10-element-in-6-group design includes two aspherical elements to minimise spherical aberrations and distortions for increased clarity and sharpness.\u003c\/li\u003e\r\n\t\u003cli\u003eThe internal focusing stepping motor AF system delivers smooth, near-silent performance that can acquire focus as quickly as 0.05 sec.\u003c\/li\u003e\r\n\t\u003cli\u003eA Super Electron Beam Coating has been applied to the lens for controlling ghosting and flare, and greater image clarity.\u003c\/li\u003e\r\n\t\u003cli\u003eWeather seals are placed about the lens barrel to protect against dust, moisture, and temperatures as low as 14°F.\u003c\/li\u003e\r\n\t\u003cli\u003eNine rounded diaphragm blades contribute to a pleasing out-of-focus quality when working with selective focus or shallow depth of field techniques.\u003c\/li\u003e\r\n\t\u003cli\u003eMinimum working distance of 9inch allows shooters to get close to their subjects.\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44573945561365,"sku":"74147","price":599.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1472086256_1275473_1.jpg?v=1680155955"},{"product_id":"fujifilm-instax-mini-instant-film-20-exposures","title":"FUJIFILM instax Mini Instant Film (20 Exposures)","description":"\u003ch2\u003eFUJIFILM instax Mini Instant Film\u003c\/h2\u003e\r\n\u003cp\u003eThis twin pack of \u003cstrong\u003eFujifilm instax mini Instant Film \u003c\/strong\u003econtains 20 sheets of instant colour film that is compatible for use with the Fujifilm instax mini series of \u003ca href=\"https:\/\/www.cameraelectronic.com.au\/cameras\" title=\"Best Digital Cameras\"\u003ecameras\u003c\/a\u003e. This film features vivid colour reproduction with natural skin tones when used under daylight (5500K) or electronic flash lighting conditions. A refined grain structure provides high image sharpness and clarity as well as a versatile ISO 800 film speed for use with a wide variety of subjects. Each sheet of film produces a 2.4 x 1.8inch glossy image area that is surrounded by a simple white border. Quick, instant developing is possible when working in temperatures between 41-\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44574214291733,"sku":"84524","price":29.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1439393806_1171821_1.jpg?v=1680162249"},{"product_id":"fujifilm-gf-1-4x-tc-wr-teleconverter","title":"FUJIFILM GF 1.4X TC WR Teleconverter","description":"\u003ch2\u003eFUJIFILM GF 1.4X TC WR Teleconverter\u003c\/h2\u003e\r\n\u003cp\u003eExtend the reach of your GF 250mm f\/4 R LM OIS WR lens with the \u003cstrong\u003eGF 1.4x TC WR Teleconverter\u003c\/strong\u003e from \u003cstrong\u003eFujifilm\u003c\/strong\u003e. The G-mount converter magnifies the image by 1.4x and retains full communication between the lens and body, enabling metering, autofocus, and image stabilisation as well as the transmission of Exif data. Additionally, the \u003ca href=\"https:\/\/www.cameraelectronic.com.au\/accessories\/lens-accessories\/teleconverters\" title=\"lens accessories\"\u003eteleconverter\u003c\/a\u003e is designed to maintain the weather resistance of the entire Fujifilm system with a sealed construction that reduces the chances of dust, water, or even the cold from affecting performance.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003e1.4x teleconverter extends the reach of the GF 250mm f\/4 R LM OIS WR lens by 40%, for a 350mm effective focal length, with only a one-stop loss in exposure.\u003c\/li\u003e\r\n\t\u003cli\u003eThe advanced design maintains the original quality of lenses as well as fully supports exposure metering and image stabilisation capabilities.\u003c\/li\u003e\r\n\t\u003cli\u003eWeather-resistant design for use in adverse conditions and temperatures as low as 14°F.\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCompatible Lenses:\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003eGF 250mm f\/4 R LM OIS WR\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44574420238613,"sku":"74288","price":1149.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1523493941_1402065.jpg?v=1680166276"},{"product_id":"fujifilm-xf-2x-tc-wr-teleconverter","title":"FUJIFILM XF 2x TC WR Teleconverter","description":"\u003ch2\u003eFUJIFILM XF 2x TC WR Teleconverter\u003c\/h2\u003e\r\n\u003cp\u003eDouble the reach of your XF 50-140mm f\/2.8 R LM OIS WR and XF 100-400mm f\/4.5-5.6 R LM OIS WR lenses with the\u003cstrong\u003e XF 2x TC WR Teleconverter\u003c\/strong\u003e from \u003cstrong\u003eFujifilm\u003c\/strong\u003e. The X mount converter magnifies the image by 2x and retains full communication between the lens and body; enabling metering, autofocus, and image stabilisation as well as the transmission of Exif data. Additionally, the teleconverter is designed to maintain the weather resistance of the entire Fujifilm system with a sealed construction that reduces the chances of dust, water, or even the cold from affecting performance.\u003c\/p\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003e2x teleconverter doubles the reach of select X-mount lenses with a two-stop loss in exposure.\u003c\/li\u003e\r\n\t\u003cli\u003eAdvanced design maintains the original quality of lenses while fully supporting exposure metering and image stabilisation capabilities.\u003c\/li\u003e\r\n\t\u003cli\u003eWeather-resistant design for use in adverse conditions and temperatures as low as 14°F.\u003c\/li\u003e\r\n\u003c\/ul\u003e\r\n\r\n\u003cp\u003e\u003cstrong\u003eCompatible Lenses\u003c\/strong\u003e\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003eXF 50-140mm f\/2.8 R LM OIS WR; compatible with cameras' phase and contrast-detection autofocus systems\u003c\/li\u003e\r\n\t\u003cli\u003eXF 100-400mm f\/4.5-5.6 R LM OIS WR Lens; compatible with cameras' contrast-detection autofocus systems\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44574420599061,"sku":"74190","price":599.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1463660196_img_632087.jpg?v=1680166285"},{"product_id":"fujifilm-xf-1-4x-tc-wr-teleconverter","title":"FUJIFILM XF 1.4x TC WR Teleconverter","description":"\u003ch2\u003eFUJIFILM XF 1.4x TC WR Teleconverter\u003c\/h2\u003e\n\u003cp\u003eExtend the reach of your XF 50-140mm f\/2.8 R LM OIS WR and XF 100-400mm f\/4.5-5.6 R LM OIS WR lenses with the XF 1.4x TC WR Teleconverter from FUJIFILM. The X mount converter magnifies the image by 1.4x and retains full communication between the lens and body, enabling metering, autofocus, and image stabilization as well as the transmission of EXIF data. Additionally, the teleconverter is designed to maintain the weather resistance of the entire FUJIFILM system with a sealed construction that reduces the chances of dust, water, or even the cold from affecting performance.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1.4x teleconverter extends the reach of select X-mount lenses by 40% with only a one-stop loss in exposure.\u003c\/li\u003e\n\u003cli\u003eAdvanced design maintains the original quality of lenses as well as fully supports exposure metering and image stabilization capabilities.\u003c\/li\u003e\n\u003cli\u003eWeather-resistant design for use in adverse conditions and temperatures as low as 14°F.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCompatible Lenses \u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eXF 50-140 f\/2.8 R LM OIS WR\u003c\/li\u003e\n\u003cli\u003eXF 100-400mm f\/4.5-5.6 R LM OIS WR Lens\u003c\/li\u003e\n\u003cli\u003eXF 80mm f\/2.8 R LM OIS WR Macro\u003c\/li\u003e\n\u003cli\u003eXF 70-300mm f\/4-5.6 R LM OIS WR\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44574420828437,"sku":"74131","price":599.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1445859043_img_546248.jpg?v=1680166294"},{"product_id":"fujifilm-xf-16mm-f-2-8-r-wr-lens-black","title":"FUJIFILM XF 16mm f\/2.8 R WR Lens (Black)","description":"\u003ch2\u003eFUJIFILM XF 16mm f\/2.8 R WR Lens (Black)\u003c\/h2\u003e\r\n\u003cp\u003eContinuing \u003cstrong\u003eFujifilm's \u003c\/strong\u003eseries of compact, portable primes, the black \u003cstrong\u003eXF 16mm f\/2.8 R WR\u003c\/strong\u003e is a 24mm-equivalent wide-angle lens, well-suited to landscape, nature, and architectural shooting. Its f\/2.8 maximum aperture balances size and speed, and is suitable for working in available lighting conditions while also limiting the overall size and weight of the lens for everyday use. The optical design features two aspherical elements to reduce distortion and spherical aberrations in order to produce greater sharpness and accurate rendering. A Super EBC coating is also used to control flare and ghosting for improved contrast and colour fidelity when working in bright and backlit conditions. Complementing the optics is a stepping motor, along with an internal focusing design, which provides quick and especially quiet focusing performance. Additionally, the lens is weather-sealed to suit working in inclement conditions.\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003ePrime wide-angle lens is designed for APS-C-format FUJIFILM X-mount mirrorless cameras and provides a 24mm equivalent focal length.\u003c\/li\u003e\r\n\t\u003cli\u003eModerately bright f\/2.8 maximum aperture suits working in available light conditions and also helps to maintain a compact form factor.\u003c\/li\u003e\r\n\t\u003cli\u003eTwo aspherical elements limit distortion and spherical aberration in order to realise greater sharpness and accurate rendering.\u003c\/li\u003e\r\n\t\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and colour fidelity when working in strong lighting conditions.\u003c\/li\u003e\r\n\t\u003cli\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\r\n\t\u003cli\u003eThe lens body incorporates weather sealing to protect against dust and moisture, and to enable worry-free use in inclement conditions and freezing temperatures as low as 14°F.\u003c\/li\u003e\r\n\t\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44574499242261,"sku":"74369","price":569.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1550138439_img_1139533.jpg?v=1680168652"},{"product_id":"fujifilm-xf-90mm-f-2-r-lm-wr-lens","title":"FUJIFILM XF 90mm f\/2 R LM WR Lens","description":"\u003ch2\u003eFUJIFILM XF 90mm f\/2 R LM WR Lens\u003c\/h2\u003e\r\n\u003cp\u003eA fast telephoto prime for the \u003cstrong\u003eFujifilm \u003c\/strong\u003eX-series of mirrorless cameras, the \u003cstrong\u003eXF 90mm f\/2 R LM WR Lens\u003c\/strong\u003e features a 137mm equivalent focal length along with a fast f\/2 maximum aperture for low-light performance and extensive control over focus placement. The lens construction incorporates three extra-low dispersion elements to minimise chromatic aberrations and distortion and a Super EBC coating has been applied to control flare and ghosting for increased contrast and colour fidelity. Complementing the optical assets is a robust weather-sealed construction that incorporates seven seals on the lens barrel to protect against moisture, dust, and cold temperatures. Benefiting handling and fast-paced shooting, this 90mm f\/2 also incorporates a Quad Linear Motor for quick, quiet, and precise autofocus performance. As a mid-length prime telephoto, this lens is especially well-suited to a variety of shooting applications, most notably portraiture, where the intuitive handling, fast performance, and ability to control your focus are paramount.\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003eProviding a 35mm-equivalent focal length range of 137mm, this prime telephoto is ideal for working with distant subjects and portraiture applications.\u003c\/li\u003e\r\n\t\u003cli\u003eFast f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over focus when working with shallow depth of field or selective focus techniques.\u003c\/li\u003e\r\n\t\u003cli\u003eThe 11-element-in-8-group design includes three extra-low dispersion elements to minimise chromatic aberrations and distortions for increased clarity and sharpness.\u003c\/li\u003e\r\n\t\u003cli\u003eA Super EBC coating has been applied to the surface of each element, for controlling ghosting and flare, for greater image clarity.\u003c\/li\u003e\r\n\t\u003cli\u003eA Quad Linear Motor autofocus system delivers smooth, near-silent performance that is especially beneficial to video applications and when working in noise-sensitive areas. Four magnets are incorporated into the design of the linear motor for increased torque and faster response for acquiring focus as quickly as 0.14 sec.\u003c\/li\u003e\r\n\t\u003cli\u003eSeven distinct weather seals are placed about the lens barrel to protect against dust, moisture, and temperatures as low as 14°F.\u003c\/li\u003e\r\n\t\u003cli\u003eSeven rounded diaphragm blades contribute to a pleasing out-of-focus quality when working with selective focus or shallow depth of field techniques.\u003c\/li\u003e\r\n\t\u003cli\u003eA minimum focusing distance of 2feet pairs with a 0.2x maximum magnification (0.3x equivalent) to benefit working with close-up subjects.\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44574499963157,"sku":"74584","price":1169.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1431910090_1149216.jpg?v=1680168726"},{"product_id":"fujifilm-xf-18-135mm-f-3-5-5-6-r-lm-ois-wr-lens","title":"FUJIFILM XF 18-135mm f\/3.5-5.6 R LM OIS WR Lens","description":"\u003ch2\u003eFUJIFILM XF 18-135mm f\/3.5-5.6 R LM OIS WR Lens\u003c\/h2\u003e\r\n\u003cp\u003eThe \u003cstrong\u003eFujifilm XF 18-135mm f\/3.5-5.6 R LM OIS WR Lens\u003c\/strong\u003e is a wide-angle to telephoto zoom lens designed for Fujifilm X-mount mirrorless cameras, where it provides a 35mm-equivalent focal length range of 27-206mm. Its optical system comprises 16 elements in 12 groups and includes four aspherical elements and two extra-low dispersion glass elements to maintain an overall compact form factor as well as reduce chromatic aberrations and distortions throughout the zoom range. An HT-EBC multi-layer coating has also been applied to lens elements to suppress lens flare and ghosting to realise contrast-rich, color-neutral imagery.\u003c\/p\u003e\r\n\r\n\u003cp\u003eBenefiting this lens' use in difficult lighting conditions, an enhanced optical image stabilisation system compensates for up to five effective stops of camera shake to produce sharper imagery with slower shutter speeds. For working in fast-paced situations, an inner focusing system, coupled with a linear AF motor, produces smooth and quiet focusing with a max AF speed of just 0.1 seconds.\u003c\/p\u003e\r\n\r\n\u003cp\u003eProtecting the lens in inclement weather, the barrel features 20 distinct seals and an internal ventilator offers smooth zoom adjustment while preventing dust and moisture from entering the lens.\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003e18-135mm f\/3.5-5.6 zoom lens provides a 35mm-equivalent focal length of 27-206mm, covering wide-angle to telephoto perspectives to suit working in a wide variety of shooting situations.\u003c\/li\u003e\r\n\t\u003cli\u003eThe optical design incorporates four aspherical elements and two extra-low dispersion elements to minimise chromatic aberrations and distortions throughout the zoom range while also lessening the overall size and weight of the lens.\u003c\/li\u003e\r\n\t\u003cli\u003eAn HT-EBC multi-layer coating has been applied to lens elements to reduce lens flare and ghosting for greater image clarity and colour fidelity.\u003c\/li\u003e\r\n\t\u003cli\u003eThe lens barrel features 20 distinct seals across its design to resist dust and moisture from entering the lens. Additionally, further contributing to effective weather resistance, an internal ventilator ensures smooth zoom adjustment and prevents dust particles and moisture from reaching the interior of the lens.\u003c\/li\u003e\r\n\t\u003cli\u003eAn enhanced optical image stabilisation system, which includes dedicated OIS Unit Lenses with a wide range of corrective movements, compensates for the appearance of camera shake by an effective five stops to benefit working in low-light conditions and with slower shutter speeds. This enhanced OIS system employs a redeveloped algorithm, which checks for camera shake 8000 times per second and controls the optical system at a rate of 16,000 times per second, to correct for the slightest amount of camera shake. Two high-precision gyro sensors with quartz oscillators also work to detect both high and low frequency shakes in order to compensate for a wide range of camera movement types.\u003c\/li\u003e\r\n\t\u003cli\u003eAn inner focusing design maintains the overall lens length during use and helps to achieve quick focusing speeds as short as 0.1 seconds. Additionally, a linear AF motor contributes to smooth and near-silent focusing performance to suit video recording.\u003c\/li\u003e\r\n\t\u003cli\u003eThis lens is compatible with all Fujifilm X-mount mirrorless digital cameras that have been updated with the most recent version of firmware.\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44574500061461,"sku":"74049","price":1199.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1_449_109.jpg?v=1680168743"},{"product_id":"fujifilm-xf-35mm-f-1-4-r-lens","title":"FUJIFILM XF 35mm f\/1.4 R Lens","description":"\u003ch2\u003eFUJIFILM XF 35mm f\/1.4 R Lens\u003c\/h2\u003e\r\nDesigned specifically for the Fujifilm X-series of interchangeable lens cameras with APS-C sensors, this Fujifilm 35mm f\/1.4 XF R Lens is a \"normal\" lens equivalent to 53mm in 35mm format. The exceptionally fast, bright f\/1.4 maximum aperture makes shooting in very low light possible, and provides pleasing bokeh (the out-of-focus portion of a photo) with its 7-blade aperture design--ideal for dramatic portraits. This is a terrific all-in-one lens for everyday use.To take advantage of the X-series cameras' mirrorless design, the rear element of the lens is as close as possible to the sensor, minimising the back focus distance appreciably. The lens construction includes a metal barrel, Super EBC coating for improved optical performance, and it delivers improved centre-to-edge resolution and brightness free from chromatic aberration. This lens has a maximum magnification of 0.17x, and the aperture ring has 1\/3-stop click stops for more precise exposures.\"Normal\" 53mm (equivalent in 35mm format) lens that focuses to 11\"Aspheric and ED elements to combat field curvature and chromatic aberrationVery bright f\/1.4 maximum aperture for low-light work, portraits, pleasing out-of-focus backgroundsMagnification of 0.17x","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44574500454677,"sku":"74002","price":789.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1_449_112.jpg?v=1680168791"},{"product_id":"fujifilm-xf-35mm-f-2-r-wr-lens-black","title":"FUJIFILM XF 35mm f\/2 R WR Lens (Black)","description":"\u003ch2\u003eFUJIFILM XF 35mm f\/2 R WR Lens (Black)\u003c\/h2\u003e\r\n\u003cp\u003eOffering a normal perspective in a compact package, the black \u003cstrong\u003eXF 35mm f\/2 R WR Lens\u003c\/strong\u003e from \u003cstrong\u003eFujifilm \u003c\/strong\u003eis optimised for use on X-series cameras with APS-C format sensors, producing a 35mm equivalent focal length of 53mm. Along with this, it has a fast f\/2 maximum aperture, useful for creating images with a shallow depth-of-field and working in low-light conditions. Ensuring optimal image quality is a 9 element in 6 group design that incorporates two ED and two aspherical elements that work to minimise aberrations and distortion for crisp, clean imagery. Also, the lens has the Nano-GI coating which dramatically limits the effects of ghosting and flare.\u003c\/p\u003e\r\n\r\n\u003cp\u003eFor operation, the lens is equipped with a physical aperture ring for tactile control when desired. It also has a fast internally focusing AF system that can lock onto a subject in just 0.08 seconds. Further benefiting usage is a weather-resistant construction with eight seals throughout the lens barrel. Additionally, a rounded 9-blade diaphragm produces pleasing out-of-focus elements.\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003eProviding a 35mm-equivalent focal length of 53mm, this prime lens provides a normal perspective that is useful in a wide variety of situations.\u003c\/li\u003e\r\n\t\u003cli\u003eFast f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over focus when working with shallow depth of field or selective focus techniques.\u003c\/li\u003e\r\n\t\u003cli\u003eThe 9-element-in-6-group design includes two extra-low dispersion and two aspherical elements to minimise chromatic aberrations and distortions for increased clarity and sharpness.\u003c\/li\u003e\r\n\t\u003cli\u003eThe autofocus system delivers smooth, near-silent performance that can acquire focus as quickly as 0.08 sec.\u003c\/li\u003e\r\n\t\u003cli\u003eA Nano-GI coating has been applied to the lens for controlling ghosting and flare, and greater image clarity.\u003c\/li\u003e\r\n\t\u003cli\u003eEight weather seals are placed about the lens barrel to protect against dust, moisture, and temperatures as low as 14°F.\u003c\/li\u003e\r\n\t\u003cli\u003eNine rounded diaphragm blades contribute to a pleasing out-of-focus quality when working with selective focus or shallow depth of field techniques.\u003c\/li\u003e\r\n\t\u003cli\u003eMinimum working distance of 13\" allows shooters to get close to their subjects.\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44574500520213,"sku":"74106","price":519.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1572436836_img_1268672.jpg?v=1754458223"},{"product_id":"fujifilm-xf-35mm-f-2-r-wr-lens-silver","title":"FUJIFILM XF 35mm f\/2 R WR Lens (Silver)","description":"\u003cp\u003eOffering a normal perspective in a compact package, the silver \u003cstrong\u003eXF 35mm f\/2 R WR Lens\u003c\/strong\u003e from \u003cstrong\u003eFujifilm \u003c\/strong\u003eis optimised for use on X-series cameras with APS-C format sensors, producing a 35mm equivalent focal length of 53mm. Along with this, it has a fast f\/2 maximum aperture, useful for creating images with a shallow depth-of-field and working in low-light conditions. Ensuring optimal image quality is a 9 element in 6 group design that incorporates two ED and two aspherical elements that work to minimise aberrations and distortion for crisp, clean imagery. Also, the lens has the Nano-GI coating which dramatically limits the effects of ghosting and flare.\u003c\/p\u003e\r\n\r\n\u003cp\u003eFor operation, the lens is equipped with a physical aperture ring for tactile control when desired. It also has a fast internally focusing AF system that can lock onto a subject in just 0.08 seconds. Further benefiting usage is a weather-resistant construction with eight seals throughout the lens barrel. Additionally, a rounded 9-blade diaphragm produces pleasing out-of-focus elements.\u003c\/p\u003e\r\n\r\n\u003cul\u003e\r\n\t\u003cli\u003eProviding a 35mm-equivalent focal length of 53mm, this prime lens provides a normal perspective that is useful in a wide variety of situations.\u003c\/li\u003e\r\n\t\u003cli\u003eFast f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over focus when working with shallow depth of field or selective focus techniques.\u003c\/li\u003e\r\n\t\u003cli\u003eThe 9-element-in-6-group design includes two extra-low dispersion and two aspherical elements to minimise chromatic aberrations and distortions for increased clarity and sharpness.\u003c\/li\u003e\r\n\t\u003cli\u003eThe autofocus system delivers smooth, near-silent performance that can acquire focus as quickly as 0.08 sec.\u003c\/li\u003e\r\n\t\u003cli\u003eA Nano-GI coating has been applied to the lens for controlling ghosting and flare, and greater image clarity.\u003c\/li\u003e\r\n\t\u003cli\u003eEight weather seals are placed about the lens barrel to protect against dust, moisture, and temperatures as low as 14°F.\u003c\/li\u003e\r\n\t\u003cli\u003eNine rounded diaphragm blades contribute to a pleasing out-of-focus quality when working with selective focus or shallow depth of field techniques.\u003c\/li\u003e\r\n\t\u003cli\u003eMinimum working distance of 13\" allows shooters to get close to their subjects.\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44574500618517,"sku":"74121","price":519.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1445434524_1192471.jpg?v=1680168817"},{"product_id":"fujifilm-gf-100-200mm-f-5-6-r-lm-ois-wr-lens","title":"FUJIFILM GF 100-200mm f\/5.6 R LM OIS WR","description":"\u003cp\u003edd a medium telephoto zoom to your medium-format system with the\u003cstrong\u003e GF 100-200mm f\/5.6 R LM OIS WR Lens\u003c\/strong\u003e from \u003cstrong\u003eFujifilm\u003c\/strong\u003e. Bringing with it as 79-158mm equivalent focal length, this is a versatile option for many shooters and has a rugged construction that makes it suited to traveling and adventurous photographers. It also boasts top-tier image quality with a 20 element in 13 group construction starring two Super ED elements and one aspherical element.\u003c\/p\u003e\n\u003cp\u003eEnsuring excellent performance and results, the 100-200mm is equipped with a fast and silent linear autofocus motor along with a mechanism to prevent unnecessary movement of elements when the camera is not in use. Further bolstering performance and usability on location is an optical image stabilizer rated for five stops. Fast operation is available in the form of a focus limiter switch and stabilization on\/off switch.\u003c\/p\u003e\n\u003cp\u003eBuild quality is important for professional equipment, with this lens being sealed in 10 places to protect against dust and water. It can also handle cold environments with its ability to work in temperatures as low as 14F. For those in need of just a bit more reach, the lens is compatible with the GF 1.4x TC WR Teleconverter which boosts its range to 140-280mm, or 111-221mm in 35mm equivalency.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMedium telephoto zoom lens offers a 79-158mm equivalent focal length to realize a narrow field of view to suit wildlife and portraiture applications.\u003c\/li\u003e\n\u003cli\u003eConstant f\/5.6 maximum aperture ensures consistent performance throughout the zoom range.\u003c\/li\u003e\n\u003cli\u003eThe optical design incorporates two Super ED elements and one aspherical element to reduce chromatic aberrations, colour fringing, and field curvature aberrations throughout the aperture and focusing ranges for notable clarity and colour fidelity.\u003c\/li\u003e\n\u003cli\u003eA linear AF motor is used for quick, quiet focusing performance and an internal focusing mechanism maintains the overall length of the lens during operation and also produces consistent optical performance throughout the focusing range. Additionally, an updated mechanism also fixes the linear motor position when turning the camera off so the focus position remains the same.\u003c\/li\u003e\n\u003cli\u003eOptical Image Stabilization system compensates for up to five stops of camera shake to help realize sharper imagery when shooting handheld.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e\n\u003cli\u003eDust- and weather-sealed magnesium-alloy construction enables working in harsh climates and temperatures as low as 14F.\u003c\/li\u003e\n\u003cli\u003eCompatible with optional GF 1.4X TC WR Teleconverter, which extends the focal length to 140-280mm, or 111-221mm equivalent, for even greater reach.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44575114264853,"sku":"74249","price":2949.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/74249_0_4.jpg?v=1680174418"},{"product_id":"fujifilm-gf-50mm-f-3-5-r-lm-wr-lens","title":"FUJIFILM GF 50mm f\/3.5 R LM WR","description":"\u003cp\u003eCharacterized by its especially slim design, the \u003cstrong\u003eGF 50mm f\/3.5 R LM WR\u003c\/strong\u003e from \u003cstrong\u003eFUJIFILM \u003c\/strong\u003eis a compact 40mm-equivalent prime designed for the medium format G-mount GFX camera system. Its sleek profile makes it ideal for walkaround, everyday shooting, and completes a truly portable medium format system. The optical design incorporates one aspherical element, which controls distortion and spherical aberrations in order to realize a high degree of sharpness and clarity. Balancing the optical attributes, the lens also utilizes a linear AF motor for quick and quiet focusing performance, while a manual aperture ring also avails intuitive exposure adjustment and a Command position permits making camera-based aperture selections. Additionally, the lens is also dust-, freeze-, and weather-resistant for use in trying environmental conditions.\u003c\/p\u003e  \u003cul\u003e \t\u003cli\u003ePrime 50mm lens offers a 40mm equivalent focal length to realize a normal field of view for working with a variety of subjects.\u003c\/li\u003e \t\u003cli\u003eImpressively compact \"pancake\" design makes this lens especially portable and ideal for everyday shooting.\u003c\/li\u003e \t\u003cli\u003eThe nine elements, six groups optical design incorporates one aspherical element to reduce spherical aberrations and distortions for cleaner, more realistic rendering and sharper image quality.\u003c\/li\u003e \t\u003cli\u003eA linear AF motor is used for especially quick and quiet focusing performance and is well-suited to both photo and video applications.\u003c\/li\u003e \t\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e \t\u003cli\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14Â°F.\u003c\/li\u003e \t\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e \u003c\/ul\u003e ","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44575116230933,"sku":"74251","price":1469.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/74251_0_4.jpg?v=1680174452"},{"product_id":"fujifilm-gf-120mm-f-4-macro-r-lm-ois-wr-lens","title":"FUJIFILM GF 120mm f\/4 Macro R LM OIS WR","description":"\u003cp\u003eDesigned for working with close-up subjects, the \u003cstrong\u003eGF 120mm f\/4 Macro R LM OIS WR \u003c\/strong\u003efrom \u003cstrong\u003eFujifilm \u003c\/strong\u003eis a versatile short telephoto prime for the G-mount GFX camera system. Offering a 95mm equivalent focal length, along with a maximum magnification of 1:2 and a 1.5feet minimum focusing distance, this lens is well-suited for photographing near macro subjects as well as portraits and still lifes. Its optical design incorporates three extra-low dispersion elements to reduce color fringing and chromatic aberrations for improved clarity and color accuracy, and the design has also been optimized to render smooth out-of-focus area in front of and behind the plane of focus to suit shallow depth of field imagery. Additionally, a floating elements system is employed for consistent sharpness throughout the focusing range, and a linear AF motor provides fast and quiet focusing performance.\u003c\/p\u003e  \u003cp\u003eBenefitting handheld shooting, Optical Image Stabilization minimizes the appearance of camera shake for sharper imagery when working with slower shutter speeds. A focus range limiter switch is also available, to constrain the focusing to a 1.5feet to 3feet range, a 3feet to infinity range, or the full focusing range. A fluorine coating has also been added to the front element to repel moisture and the lens also features a dust-, freeze-, and weather-resistant construction for use in inclement conditions. Additionally, a manual aperture ring is featured for intuitive, tactile adjustment over exposure settings, and a Command position can also be set for camera-based control over the aperture.\u003c\/p\u003e  \u003cul\u003e \t\u003cli\u003eTelephoto prime lens offers a 95mm equivalent focal length that is well-suited to working with close-up subjects at a comfortable range.\u003c\/li\u003e \t\u003cli\u003eThe optical design incorporates three extra-low dispersion elements to reduce chromatic aberrations and color fringing throughout the aperture and focusing ranges for notable clarity and color fidelity.\u003c\/li\u003e \t\u003cli\u003eA floating focusing system maintains sharpness and clarity throughout the focusing range, from 1.5feet to infinity.\u003c\/li\u003e \t\u003cli\u003eHigh-speed linear motor delivers quick, quiet, and smooth autofocus performance.\u003c\/li\u003e \t\u003cli\u003eMaximum magnification of 1:2 benefits working with close-up subjects.\u003c\/li\u003e \t\u003cli\u003eFocus range limiter lets you choose between a 1.5-3feet focusing range, 3feet to infinity range, or full range depending on the subject being photographed.\u003c\/li\u003e \t\u003cli\u003eOptical Image Stabilization system compensates for up to five stops of camera shake to help realize sharper imagery when shooting handheld.\u003c\/li\u003e \t\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e \t\u003cli\u003eThe front element features a hydrophobic fluorine coating to repel moisture.\u003c\/li\u003e \t\u003cli\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14Â°F.\u003c\/li\u003e \t\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e \u003c\/ul\u003e ","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44575118262549,"sku":"74223","price":3749.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/74223_0_4.jpg?v=1680174486"},{"product_id":"fujifilm-gf-23mm-f-4-r-lm-wr-lens","title":"FUJIFILM GF 23mm f\/4 R LM WR","description":"\u003cp\u003ePresenting a super wide field of view, the \u003cstrong\u003eGF 23mm f\/4 R LM WR\u003c\/strong\u003e from \u003cstrong\u003eFujifilm \u003c\/strong\u003eis an ultra-wide 18mm-equivalent prime designed for the G-mount GFX camera system. Ideally suited for architecture and interior photography, the lens's design employs a pair of aspherical elements to control distortion and spherical aberrations for accurate rendering, and a series of low dispersion elements are also featured for improved colour accuracy and clarity. Additionally, a Nano GI coating has been applied to suppress lens flare and ghosting for improved contrast and colour. Balancing the optical attributes, the lens also utilizes a linear AF motor with an internal focusing design for quick and quiet focusing performance, and a manual aperture ring also avails intuitive exposure adjustment and a Command position permits making camera-based aperture selections. 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With a slightly wider-than-normal field of view, this lens is ideal for everyday shooting and its f\/2.8 maximum aperture suits working in difficult lighting conditions. Its optical design incorporates one aspherical element and two extra-low dispersion elements to reduce both spherical and chromatic aberrations for improved sharpness and clarity. A Nano GI coating has also been applied to individual elements to suppress lens flare and ghosting for greater contrast and color accuracy. Contributing to its flexibility, the lens also features a dust-, freeze-, and weather-resistant construction for use in inclement conditions. 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Its bright f\/2 maximum aperture affords extensive control over depth of field for working with selective focus techniques, and also benefits working in low-light conditions. A rounded nine-blade diaphragm also contributes to pleasing bokeh quality to suit shallow depth of field imagery. The sophisticated optical design employs four extra-low dispersion elements to reduce colour fringing and chromatic aberrations for a high degree of clarity and contrast. Additionally, benefitting handling the lens is a linear autofocus motor that is both quick and quiet, and an internal focusing mechanism limits the overall lens length during use as well as maintains consistent image quality throughout the focusing range. The lens is also dust-, freeze-, and weather-resistant and features a manual aperture ring for intuitive exposure adjustment as well as a Command position for camera-based control over the aperture.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShort telephoto prime lens offers an 87mm equivalent focal length realize a slightly narrow field of view to suit portraiture and other mid-length shooting applications.\u003c\/li\u003e\n\u003cli\u003eBright f\/2.8 maximum aperture benefits working in low-light conditions as well as enables a high degree of control over depth of field.\u003c\/li\u003e\n\u003cli\u003eThe optical design incorporates four extra-low dispersion elements to reduce chromatic aberrations and colour fringing throughout the aperture and focusing ranges for notable clarity and colour fidelity.\u003c\/li\u003e\n\u003cli\u003eA linear AF motor is used for quick, quiet focusing performance and an internal focusing mechanism maintains the overall length of the lens during operation and also produces consistent optical performance throughout the focusing range.\u003c\/li\u003e\n\u003cli\u003ePhysical aperture ring allows for intuitive adjustment over exposure settings, and incorporates a C (Command) position to permit camera-based aperture setting.\u003c\/li\u003e\n\u003cli\u003eDust- and weather-sealed physical construction enables working in harsh climates and temperatures as low as 14F.\u003c\/li\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44575125209365,"sku":"74254","price":4125.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/74254_0_4.jpg?v=1680174599"},{"product_id":"fujifilm-gf-32-64mm-f-4-r-lm-wr-lens","title":"FUJIFILM GF 32-64mm f\/4 R LM WR Lens","description":"\u003cp\u003eDesigned for the \u003cstrong\u003eFujifilm \u003c\/strong\u003eG-mount GFX camera system, this \u003cstrong\u003eGF 32-64mm f\/4 R LM WR Lens\u003c\/strong\u003e is a wide-angle zoom offering a 25-51mm equivalent focal length range. Covering wide-angle to normal-length perspectives, this zoom is well-suited to everyday shooting applications, and the constant f\/4 maximum aperture maintains consistent performance throughout the zoom range. A sophisticated optical design pairs a trio of aspherical elements with one super ED element and one ED element to control both spherical and chromatic aberrations for improved sharpness, clarity, and color accuracy. Balancing the optical assets is an internal focusing mechanism that utilizes a linear AF motor to deliver quick, quiet, and precise focusing performance. A fluorine coating has also been added to the front element to repel moisture and the lens also features a dust-, freeze-, and weather-resistant construction for use in inclement conditions. Additionally, a manual aperture ring is featured for intuitive, tactile adjustment over exposure settings, and a Command position can also be set for camera-based control over the aperture.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWide-angle to normal-length zoom offers a 25-51mm equivalent focal length to suit working in a variety of situations.\u003c\/li\u003e\n\u003cli\u003eConstant f\/4 maximum aperture affords consistent performance throughout the zoom range.\u003c\/li\u003e\n\u003cli\u003eThree aspherical elements are featured in the optical design to control spherical aberrations for improved sharpness with minimal distortion. 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Taking advantage of technologies synonymous with FUJINON lenses, this new telephoto lens boasts exceptional image clarity with the ability to produce beautiful bokeh, making it the perfect choice for shooting sports and wildlife.\u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eOffering Outstanding Performance \u0026amp; Beautiful Bokeh\u003c\/strong\u003e\u003cbr\u003e The lens is made of 19 elements in 14 groups, including one large-diameter super ED lens element and two large-diameter ED lens elements to minimize chromatic aberration. High-precision polishing technology, developed for broadcast lenses, has been used to prepare the large-diameter lens elements to achieve outstanding image-resolving performance and creamy bokeh. This element is produced with an accuracy of less than 0.1Î¼m High-speed AF is made possible thanks to the lightweight focus lens group and the use of linear motors.\u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003ePowerful Image Stabilization Performance\u003c\/strong\u003e\u003cbr\u003e The lens offers 5.0-stop image stabilization performance in accordance with CIPA. The lens recognizes shooting conditions, e.g. panning or on a tripod and automatically applies optimum image stabilization control.\u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eFast, Silent \u0026amp; Highly Accurate Auto-Focus\u003c\/strong\u003e\u003cbr\u003e The lens uses linear motors to achieve fast, silent, and high-precision AF performance. There is also a new mechanism that fixes the focus motor group when the camera is not in use, which reduces any vibrations that may occur from the linear motorsâ€™ magnets being disengaged.\u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eAdvanced Durability Able To Withstand Various Shooting Conditions\u003c\/strong\u003e\u003cbr\u003e The lens is lightweight yet robust, thanks to its magnesium alloy construction. The barrel is sealed at 17 places to make the lens resistant to dust, moisture, and low temperatures down to -10 degrees Celsius. The front lens element is coated with fluorine to repel water and dirt, adding extra durability so that the lens can be used outdoors with peace of mind. The matte silver color reduces the risk of the lens overheating under intense summer temperatures. 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Ideally suited for wildlife and sports applications, the versatile telephoto range benefits photographing distant, moving subjects, and is reinforced by a twin linear AF motor for fast performance, as well as five stop-effective optical image stabilization to minimize the appearance of camera shake. Further benefitting its use outdoors, this 100-400mm lens also sports a weather-sealed construction and fluorine-coated front element to guard against dust and moisture from affecting the lens' performance.\u003c\/p\u003e  \u003cp\u003eIn regards to the optical design, this lens incorporates five extra-low dispersion elements and one Super extra-low dispersion element, which reduce color fringing and chromatic aberrations throughout the zoom range for increased clarity and color fidelity. Additionally a nine-blade diaphragm contributes to a pleasing bokeh quality when working with selective focus techniques.\u003c\/p\u003e  \u003cul\u003e \u003cli\u003eDesigned for APS-C-format X-mount mirrorless cameras, this telephoto zoom offers a 152-609mm equivalent focal length range to suit working with distant subjects.\u003c\/li\u003e \u003cli\u003eThe 21 elements, 14 groups optical design includes five extra-low dispersion elements and one Super extra-low dispersion element to minimize chromatic aberrations and distortions throughout the zoom range.\u003c\/li\u003e \u003cli\u003eA five stop-effective optical image stabilization system minimizes the appearance of camera shake for sharper handheld shooting in low-light conditions and with slower shutter speeds.\u003c\/li\u003e \u003cli\u003eThe twin linear motor autofocus system delivers quick and smooth autofocus performance that is especially beneficial when working with fast-moving subjects.\u003c\/li\u003e \u003cli\u003eA focus limiter switch on the side of the lens barrel lets you constrain the focusing range to either the full range of 5.7feet to infinity, or from 16.4feet to infinity for faster focusing performance with distant subjects.\u003c\/li\u003e \u003cli\u003eA fluorine coating has been applied to the front lens element to guard against smudging, moisture, and dust.\u003c\/li\u003e \u003cli\u003eThe lens body incorporates 13 distinct weather seals in 12 locations to protect against dust and moisture, and to enable worry-free use in inclement conditions. Additionally, the weather-sealed design also permits working in temperatures as low as 14Â°F.\u003c\/li\u003e \u003cli\u003eNine rounded diaphragm blades contribute to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e \u003cli\u003eZoom-lock switch prevents unwanted zoom creep from occurring and also can be used to maintain the same zoom position while shooting.\u003c\/li\u003e \u003cli\u003eThe included lens hood incorporates a sliding window to allow easier adjustment of rotating filters, such as a polarizer, while the hood is installed.\u003c\/li\u003e \u003cli\u003eA removable, rotating tripod collar allows for well-balanced mounting and shooting when working from a tripod or monopod.\u003c\/li\u003e \u003cli\u003eCompatible with the optional XF 1.4x TC WR teleconverter for extending the effective focal length to an equivalent 213-853mm.\u003c\/li\u003e \u003c\/ul\u003e ","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44575132975381,"sku":"74184","price":2399.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/74184_0_3.jpg?v=1680174738"},{"product_id":"fujifilm-xf-80mm-f-2-8-r-lm-ois-wr-macro-lens","title":"FUJIFILM XF 80mm f\/2.8 R LM OIS WR Macro Lens","description":"\u003cp\u003eDesigned for close-up shooting, the \u003cstrong\u003eXF 80mm f\/2.8 R LM OIS WR Macro\u003c\/strong\u003e from \u003cstrong\u003eFujifilm \u003c\/strong\u003eis a 120mm equivalent telephoto prime for X-mount mirrorless cameras. The long focal length coupled with the f\/2.8 maximum aperture is well-suited to isolating subject matter, especially when paired with the short 9.8inch minimum focusing distance and 1:1 life-size magnification for macro shooting. A Floating Focus System benefits close-up work by using two distinct focusing groups in order to maintain image quality throughout the focus range, and a linear motor ensures quick, quiet autofocus performance. Additionally, a five stop-effective optical image stabilization system complements making sharp imagery by minimizing the appearance of camera shake.\u003c\/p\u003e  \u003cp\u003eIn regard to the optical design, this lens employs one aspherical element and four low dispersion elements to realize sharp, clear imagery void of both chromatic and spherical aberrations. Additionally, enabling the lens's use in harsh environments, it is weather-sealed and also features a fluorine coating on the front element to guard against moisture, smudging, and dust.\u003c\/p\u003e  \u003cul\u003e \t\u003cli\u003ePrime telephoto lens is designed for Fujifilm X-mount APS-C mirrorless cameras and offers a 120mm equivalent focal length.\u003c\/li\u003e \t\u003cli\u003eSophisticated optical design incorporates one aspherical element to reduce spherical aberrations and distortion as well as one Super ED element and three extra-low dispersion elements to control chromatic aberrations and color fringing for notable clarity.\u003c\/li\u003e \t\u003cli\u003eMacro lens affords a life-size 1:1 magnification ratio along with a 9.8inch minimum focusing distance for working with close-up subjects.\u003c\/li\u003e \t\u003cli\u003eFloating Focus System employs two distinct groups of focusing elements for faster performance as maintained image quality throughout the focusing range.\u003c\/li\u003e \t\u003cli\u003eLinear autofocus motor delivers quick and smooth autofocus performance that is especially beneficial when working with fast-moving subjects or when recording video.\u003c\/li\u003e \t\u003cli\u003eFocus range limiter switch allows you to constrain the focus range to between 9.8inch to 1.6feet, 1.6feet to infinity, or for the whole 9.8inch to infinity range for more responsive focusing depending on the distance to your subject.\u003c\/li\u003e \t\u003cli\u003eA five stop-effective optical image stabilization system minimizes the appearance of camera shake for sharper handheld shooting in low-light conditions and with slower shutter speeds.\u003c\/li\u003e \t\u003cli\u003eA fluorine coating has been applied to the front lens element to guard against smudging, moisture, and dust.\u003c\/li\u003e \t\u003cli\u003eThe lens body is weather-sealed to protect against dust and moisture, and to enable worry-free use in inclement conditions. 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The fast, bright f\/2.4 maximum aperture makes shooting in low light possible, and provides pleasing bokeh (the out-of-focus portion of a photo) with its 9-blade aperture design--ideal for dramatic portraits.\u003c\/p\u003e  \u003cp\u003eTo take advantage of the X-series cameras' mirrorless design, the rear element of the lens is as close as possible to the sensor, minimizing the back focus distance appreciably. The lens construction includes a metal barrel, Super EBC coating for improved optical performance, and it delivers improved center-to-edge resolution and brightness free from chromatic aberration. 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The lightweight design and bright f\/2 maximum aperture benefit working in low-light conditions and also afford a high degree of control over depth of field for selective focus techniques. Autofocus is fast, precise, and near-silent to suit both photo and video shooting, and the lens is also weather-sealed and is rated to work in temperatures as low as 14Â°F. Additionally, a Super EBC (Electron Beam Coating) coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/p\u003e  \u003cul\u003e \u003cli\u003eProviding a 76mm equivalent focal length, this portrait-length prime is well-suited for a wide variety of shooting applications.\u003c\/li\u003e \u003cli\u003eBright f\/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over focus when working with shallow depth of field or selective focus techniques.\u003c\/li\u003e \u003cli\u003eAutofocus performance is both fast and near silent to suit both photo and video applications.\u003c\/li\u003e \u003cli\u003eA Super Electron Beam Coating (EBC) has been applied to the lens for controlling ghosting and flare, and greater image clarity.\u003c\/li\u003e \u003cli\u003eWeather seals are placed about the lens barrel to protect against dust, moisture, and temperatures as low as 14Â°F.\u003c\/li\u003e \u003c\/ul\u003e ","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44575138087189,"sku":"74224","price":599.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/74224_0_3.jpg?v=1680174853"},{"product_id":"fujifilm-xf-55-200mm-f-3-5-4-8-r-lm-ois-lens","title":"FUJIFILM XF 55-200mm f\/3.5-4.8 R LM OIS Lens","description":"\u003cp\u003eThe \u003cstrong\u003eXF 55-200mm f\/3.5-4.8 R LM OIS Lens\u003c\/strong\u003e from \u003cstrong\u003eFujifilm \u003c\/strong\u003eis a telephoto zoom lens for the Fujifilm X-series mirrorless cameras. It offers a 35mm focal length equivalency of 84-305mm, providing portrait length to super telephoto capabilities. The minimum focus distance is 3.6feet at all focal lengths, enabling telephoto close-ups.  With OIS Image Stabilization, it provides up to 4.5 stops of shake correction for sharp imaging in low light situations or when utilizing its longest focal lengths. Two linear motors facilitate high speed auto focus (0.28 seconds) as well as smooth and quiet operation, which is important for stability at long focal lengths, and when shooting video.\u003c\/p\u003e  \u003cp\u003eThe lens configuration includes one aspherical element, two ED (Extra-low Dispersion) lens elements, and one Super ED element to minimize chromatic aberration and provide corner to corner sharpness throughout the zoom range. 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The lightweight design and bright f\/2 maximum aperture benefit working in low-light conditions and also afford a high degree of control over depth of field for selective focus techniques. Autofocus is fast, precise, and near-silent to suit both photo and video shooting, and the lens is also weather-sealed and is rated to work in temperatures as low as 14Â°F. 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A refined grain structure offers high image sharpness and clarity as well as a versatile ISO 800 film speed for use with a wide variety of subjects. Each sheet of film produces a glossy image that is surrounded by a simple white border. This high-quality instant film will provide a beautiful and sophisticated touch to your instant pictures.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey features\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eISO 800\u003c\/li\u003e\n\u003cli\u003eHigh image sharpness and clarity\u003c\/li\u003e\n\u003cli\u003eâ€‹10 sheets per pack\u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eTop three Reasons we think you will love this film\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eOffers high-quality pictures\u003c\/li\u003e\n\u003cli\u003eGreat value for money\u003c\/li\u003e\n\u003cli\u003eBeautiful neutral gray tonality\u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eOur experts opinion\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFujifilm Instax Square Monochrome - Instant Film (10 Sheets) will turn every moments into memories that you can hold. This excellent film is a great way to share and treasure memories with your family and friends.\u003c\/p\u003e ","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44579497083157,"sku":"87026","price":24.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/87026.jpg?v=1680241889"},{"product_id":"fujifilm-instax-square-film-20-pack","title":"FUJIFILM instax SQUARE Film (20 Pack)","description":"\u003ch2\u003eFUJIFILM instax SQUARE Film (20 Pack)\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eFujiFilm instax SQUARE\u003c\/strong\u003e Film is made for use with the FujiFilm INSTAX Square cameras. This pack contains 20 sheets of \u003ca href=\"https:\/\/www.cameraelectronic.com.au\/accessories\/camera-accessories\/film\"\u003einstant color film\u003c\/a\u003e that creates vivid color and features 72 x 86 mm print size with 62 x 62 mm image area. 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