{"title":"Medium Format Sensor","description":"","products":[{"product_id":"fujifilm-gfx-100-ii-medium-format-mirrorless-camera-body-only","title":"FUJIFILM GFX 100 II","description":"\u003cp\u003eGFX100 II \u003cbr data-mce-fragment=\"1\"\u003eNew beginnings don't start with taking new steps, they start with moving in new directions. And every new GFX System camera has taken a direction that has redefined what it means to be More Than Full Frame.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFrom its unparalleled image quality, to its overall mobility, the boundaries of large format imaging have continually been reimagined with every new iteration.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eGFX100 II continues this tradition by bringing unprecedented high-speed performance, expanded video capabilities, and lightning fast autofocus to a growing list of accolades that professionals everywhere have come to rely on from GFX System cameras. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eIf it's time to find some direction, discover one to new opportunities with GFX100 II.\u003cbr data-mce-fragment=\"1\"\u003eHIGH SPEED 102MP SENSOR X\u003cbr data-mce-fragment=\"1\"\u003eX Proccessor5 GFX100 II brings a new 102-megapixel sensor 「GFX 102MP CMOS II HS」with a readout speed that is about two times faster than GFX100S.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eCombined with X-Processor 5, GFX100 II is able to achieve a high continuous frame rate of up to 8fps, surgically accurate AF, and advanced video features that have never before existed in any previous GFX System or X Series camera.\u003c\/p\u003e\n\u003cp\u003e\u003cbr data-mce-fragment=\"1\"\u003eHigh Speed Performance -A New Era in Autofocus Subject Detection AF\u003cbr data-mce-fragment=\"1\"\u003e X-Processor 5 features subject detection AF, which delivers an autofocus performance previously unseen on a large format camera. Built using deep-learning AI technology, its advanced AF tracking and detection not only works on human faces and eyes, but also animals, birds, cars, motorcycles, bicycles, airplanes, and trains.* With such power on tap, photographers can concentrate on creativity, confident GFX100 II will produce an autofocus performance to match.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eUpdated AF algorithm\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eGFX100 II uses an updated AF prediction algorithm to deliver reliable performance in sports and other situations where accurate, high-speed motion tracking is needed.\u003cbr data-mce-fragment=\"1\"\u003eHigh Performance at High Speed 8fps High-Speed Burst\u003cbr data-mce-fragment=\"1\"\u003e GFX100 II makes large format photography possible in previously inaccessible areas. A continuous frame rate of up to 8fps with the mechanical shutter freezes the peak of any sporting action.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eShortened Intervals and Decreased Viewfinder Blackout\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eIncreased buffer memory minimizes any delay between frames and decreases viewfinder blackout times for seamless high-speed operation.\u003cbr data-mce-fragment=\"1\"\u003e 120fps Display Frame Rate in Boost Mode\u003cbr data-mce-fragment=\"1\"\u003e Activating Boost mode on GFX100 II supercharges the display frame rate to approximately 120 frames-per-second - more than enough to keep up with fast-moving subjects.\u003cbr data-mce-fragment=\"1\"\u003e 5.3fps Blackout-Free Burst Operation\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eGFX100 II offers a blackout-free 5.3fps burst with for an uninterrupted view of ultra-fast subjects.* In 35mm format mode, GFX100 II offers blackout-free 8.7fps and 5.8fps burst as well.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eOther functions for High Speed Zone Custom Setting\u003cbr data-mce-fragment=\"1\"\u003e AF-C Custom Setting\u003cbr data-mce-fragment=\"1\"\u003e Number of Focus Points\u003cbr data-mce-fragment=\"1\"\u003e \u003cbr data-mce-fragment=\"1\"\u003eThe Ultimate in Image Quality GFX100 II continues to set new standards for image quality, alongside its oustanding speed and video credentials. Prepare to experience higher-quality stills, the likes of which you've never witnessed before.\u003cbr data-mce-fragment=\"1\"\u003e ISO 80 Standard Sensitivity\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eBy improving the pixel structure on the new sensor, standard sensitivity has been extended to ISO 80. Now, photographers can make 16-bit images with wider dynamic range and lower noise than ever before.\u003cbr data-mce-fragment=\"1\"\u003e Improved Quality in Every Corner\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eRedesigned microlenses improve light coverage at the corners of the sensor, delivering better image quality and increased AF accuracy at the periphery of the lens\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eHEIF Image Format Support\u003cbr data-mce-fragment=\"1\"\u003e GFX100 II supports the HEIF format, a 10-bit image file with over a billion colors. It delivers higher image quality, but uses up to 30% less space than a JPEG. \u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003ePixel Shift Multi-Shot\u003cbr data-mce-fragment=\"1\"\u003e \"For the ultimate quality, GFX100 II can produce an ultra-high-resolution 400-megapixel image with a single press of the shutter release.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eUsing in-body image stabilization to precisely shift the sensor by a half pixel between each frame, GFX100 II makes 20 frames in which every red, green, and blue pixel has the same information. The result is a detail-rich file with almost no false colors visible.\"\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eNew Film Simulation Mode REALA ACE\u003cbr data-mce-fragment=\"1\"\u003e Enjoy the latest iteration of Fujifilm's renowned color science - REALA ACE. Brand new for GFX100 II, this 20th Film Simulation combines faithful color reproduction with hard tonality, making it suitable for all subjects and situations.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eOther functions for Still IPTC metadata\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eAuto White Balace\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eWhite Balance shift\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eGrain Effect\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eColor Chrome Effect\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eColor Chrome FX Blue\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eSmmoth Skin Effect\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eClarity\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003ePower and Precision for Video \u003cbr data-mce-fragment=\"1\"\u003e 4K\/60p, 8K\/30p, FHD\/120p 4:2:2 10-bit Internal Recording\u003cbr data-mce-fragment=\"1\"\u003e Proving itself as a hybrid powerhouse, GFX100 II offers 4K\/60p and 8K\/30p 4:2:2 10-bit in-camera recording. ISO 100 can also now be used as the standard movie sensitivity for the highest quality footage.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eSupport for Multiple Cine Recording Formats\u003cbr data-mce-fragment=\"1\"\u003e In addition to GFX large format, GFX100 II supports various cine recording formats, including Premista, 35mm, and anamorphic (35mm). With a basic GF to PL adapter, cinematographers anywhere can use GFX100 II’s massive imaging sensor with some of the world’s most legendary cinema optics, including Fujinon’s collection of Premista and Cabrio Zoom Lenses. For storytellers with wider aspirations, there are also two different high resolution 35mm FF Anamorphic recording modes that provide various de-squeeze monitoring options in-camera.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eImproved Subject Tracking\u003cbr data-mce-fragment=\"1\"\u003e Tracking subjects just got easier. Select AF-C mode with Wide\/Tracking AF, then simply touch the subject on the rear LCD. GFX100 II will then track the object, even in situations with multiple subjects.\u003cbr data-mce-fragment=\"1\"\u003e High speed rolling shutter\u003cbr data-mce-fragment=\"1\"\u003e Follow high speed subjects with confidence – GFX100 II’s increased readout rate suppresses rolling shutter for true-to-life results.\u003cbr data-mce-fragment=\"1\"\u003e F-Log2 Support\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eGFX100 II is the first GFX System camera to feature F-Log2, broadening post-production flexibility. The wider dynamic range of 14+ stops* breathes more life into footage, maximizing detail in shadows, highlights and midtones.\u003cbr data-mce-fragment=\"1\"\u003e Compatible with Frame.io Camera to Cloud\u003cbr data-mce-fragment=\"1\"\u003e Embrace cloud first workflows and open lines of collaboration with GFX100 II’s World First, no accessary needed integration for Frame.io Camera to Cloud and deliver photos or video straight to the cloud the moment after they are created. Utilize the built-in Wi-Fi or Ethernet LAN connection options to connect to Frame.io and deliver hi-res RAW or JPEG images, send h.264 video proxies, or upload 4k ProRes Video securely to any project for immediate review and consideration.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eNew MF assist Focus MAP\u003cbr data-mce-fragment=\"1\"\u003e For added precision while using manual focus, a new Focus MAP has been added as a MF assist function. \u003cbr data-mce-fragment=\"1\"\u003e RAW output via HDMI\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eCombined with a compatible ATOMOS HDMI device, RAW video output from GFX100 II can be recorded as 12-bit Apple ProRes RAW at resolutions up to 8K and frame rates up to 29.97fps. With Blackmagic Design Video Assist 12G HDRs, RAW video output from the camera can be recorded as Blackmagic RAW at resolutions up to 8K and frame rates up to 29.97fps.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eFAN-001 Cooling Fan\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eExtends continuous video recording times with this optional accessory. The fan does not require any additional cables for power and allows GFX100 II to keep recording, even in high-temperature environments.\u003c\/p\u003e\n\u003cp\u003e\u003cbr data-mce-fragment=\"1\"\u003e Recording to External SSD via USB\u003c\/p\u003e\n\u003cp\u003e\u003cbr data-mce-fragment=\"1\"\u003e Connecting an external SSD via a USB Type-C cable lets you record photos and videos directly to an external SSD in all modes and formats, including 4K\/60p and 8K\/30p. *\u003cbr data-mce-fragment=\"1\"\u003eOther functions for Video Waveform\u003cbr data-mce-fragment=\"1\"\u003e Vectorscope\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eF-log2 D Range Priority Mode\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eATOMOS AirGlu™ BT Wireless Timecode*\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003ePixel Mapping for Video\u003cbr data-mce-fragment=\"1\"\u003e Rec Frame Indicator\u003cbr data-mce-fragment=\"1\"\u003e IS Mode Boost\u003cbr data-mce-fragment=\"1\"\u003e Zebra Setting\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eFrame With Confidence -\u003cbr data-mce-fragment=\"1\"\u003e 8.0-Stop IBIS \/ Up to 8.0 Stops of In-Body Image Stabilization\u003cbr data-mce-fragment=\"1\"\u003e Low light? No worries! GFX100 II is equipped with a new IBIS system that uses image information to detect blur, and provides up to eight stops of image stabilization* – more than any other Fujifilm camera. Confidently work hand-held in almost any lighting conditions, unlocking new levels of creativity for stills and video.\u003cbr data-mce-fragment=\"1\"\u003e 9.44 Million Dot 1.0x EVF\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eGFX100 II's EVF offers 9.44 million dots and a 1.0x magnification for an optimal viewing experience. Furthermore, it suppresses image drift and distortion caused by misalignment of the pupil, for the clearest possible view. \u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eDetail in Design -\u003cbr data-mce-fragment=\"1\"\u003e A technological tour de force, wrapped in outstanding ergonomics, GFX100 II combines functional beauty with effortless practicality.\u003cbr data-mce-fragment=\"1\"\u003e New Leather Pattern BISHAMON-TEX™\u003cbr data-mce-fragment=\"1\"\u003e Swathed in BISHAMON-TEX leather, the body of GFX100 II is covered with a traditional Japanese-inspired imprint that improves grip in all directions.\u003cbr data-mce-fragment=\"1\"\u003e Enhanced Top-Plate\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eA more prominent top-plate sub-LCD on GFX100 II with a redesigned GUI for improved visibility enhances overall handling. Furthermore, the top-plate is tilted by 11°, allowing users to view information with minimal eye movement.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eThree Fn Buttons\u003cbr data-mce-fragment=\"1\"\u003e Three programmable Fn buttons on the top of the grip provide greater flexibility, allowing users to make changes on the fly, so opportunities are never missed.\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eSupports CFexpress™ Type B card\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eOptional Grip VG-GFX100II\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eSuppports EVF tilt adapter EVF-TL1\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eEthenet port\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eHDMI Type A terminal\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eUSB-C terminal\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003eLi-ion battery NP-W235\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp\u003e9.44 Million Dot three-way tilting LCD\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46262328885525,"sku":"74474","price":10449.05,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/files\/GFX100__front_CMOS.jpg?v=1763082781"},{"product_id":"hasselblad-907x-with-cfv-100c-medium-format-digital-camera-kit","title":"Hasselblad 907X with CFV 100C Medium Format Digital Camera Kit","description":"\u003cp data-mce-fragment=\"1\"\u003e*Kit comes with 907X (\u003cspan data-mce-fragment=\"1\"\u003eHasselblad's smallest medium format camera body)\u003c\/span\u003e \u0026amp; CFV 100C (medium format back) only, no lens. \u003c\/p\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003e907X \u0026amp; CFV 100C\u003c\/h1\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eA Trifecta of Imaging Possibilities\u003c\/h1\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eOverview\u003c\/h1\u003e\n\u003cp data-mce-fragment=\"1\"\u003eHonouring the extraordinary with a touch of classic, the 907X \u0026amp; CFV 100C combines an iconic design with exquisite craftsmanship. A fusion of modular design and advanced technologies offers three distinctly different photographic abilities, presenting the most compatible Hasselblad 100-megapixel medium format camera to date.\u003csup data-mce-fragment=\"1\"\u003e1\u003c\/sup\u003e Thanks to its vintage body and deep heritage, the 907X \u0026amp; CFV 100C can align film and digital photography, integrating the classical with the contemporary - neither severing ties with the future nor bidding farewell to the past. With a press of the shutter, time solidifies in your hand, turning fleeting moments into forever.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eOne Camera, Three Applications\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e(100MP) 100MP Medium Format BSI CMOS Sensor\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e(HNCS) Hasselblad Natural Colour Solution\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e(PDAF) Phase Detection Autofocus\u003cspan data-mce-fragment=\"1\"\u003e \u0026amp; Face Detection\u003c\/span\u003e\u003c\/p\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eA Timeless Masterpiece, Delighting the Senses\u003c\/h1\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eEchoing the unique waist-level shooting style of Hasselblad film cameras, the 907X \u0026amp; CFV 100C features a touch display that can be flipped upward to 40° and 90°. The 40° tilt enables a lower observation perspective for your composition. The 90° tilt fully revives the classic waist-level shooting style. These unparalleled perspectives plunge you into an undisturbed flow of creativity, spurring cascades of inspiration and turning the act of creation into pure pleasure. As you clutch the camera, time begins to soften its pace.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003ePairing the 907X medium format camera body with the CFV 100C medium format digital back results in a weight of only 620g. With an 120g reduction compared to its predecessor, it strikes an ideal balance of lightweight design and premium texture. The characteristic design stimulates boundless imagination, positioning the 907X \u0026amp; CFV 100C as a medium for exploring photographic art and also as the embodiment of art itself.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe choice of eco-leather cover with chrome edges creates a synthesis of suppleness and rigidity, letting the 907X \u0026amp; CFV 100C emanate a unique elegance.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eOne Camera, Three Applications, Endless Inspiration\u003c\/h1\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eInherited from the classic design of 1948, modular design has forged legends across generations of medium-format cameras. Today, it elevates the 907X \u0026amp; CFV 100C to a new height as the most compatible Hasselblad medium format camera \u003csup data-mce-fragment=\"1\"\u003e1\u003c\/sup\u003e, pioneering the era in iterations.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe detachable CFV 100C digital back integrates three kinds of photographic configurations in one, blending playfulness with professionalism.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e907X Camera Body\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eWhen the CFV 100C connects with its custom-tailored 907X camera body, you can flexibly couple it with various high-performance XCD Series lenses. Through lens adapters, it can also be used with the HC\/HCD, V, and XPAN Series lenses to exhibit Hasselblad’s longstanding optical heritage in all its glory, expanding the realm of creativity.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHasselblad V System Film Cameras\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe CFV 100C supports integration with the Hasselblad V System’s 500 Series, 200 Series, and other classic film cameras.\u003csup data-mce-fragment=\"1\"\u003e2\u003c\/sup\u003e This integration allows these film camera bodies to capture digital imagery, breathing new life into these classics right before your eyes.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eTechnical Cameras\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe CFV 100C can be paired with technical cameras to capture images of elevated precision.\u003csup data-mce-fragment=\"1\"\u003e2\u003c\/sup\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003e100MP - Capturing Stunning Landscapes\u003c\/h1\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eUtilising a 100-megapixel medium format back-side illuminated (BSI) CMOS sensor, the CFV 100C delivers unparalleled image quality. With 15 stops of dynamic range, more highlight and shadow details can be retained. A native ISO of down to 64 exhibits delicate, pure, and transparent image quality. Over 281 trillion colours are represented with the 16-bit colour depth for natural, smooth colour gradations, vividly reproducing vast landscapes.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eWhether capturing grand, distant landscapes or delving into minute details, you’re in full control. Even if an initial composition is less than ideal, subsequent cropping during post-production will still retain bountiful details, immortalising each beautiful moment effectively.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003ePerceptive to Nature, True to Its Colours\u003c\/h1\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe Hasselblad Natural Colour Solution (HNCS) optimises colours to appear authentically and naturally with smoother and more delicate transitions, perfectly restoring the colourful world as seen by the human eye with the press of the shutter.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eWhen the CFV 100C digital back is paired with classic film cameras like the Hasselblad V system’s 500 Series, 200 Series, and beyond, HNCS also faithfully displays the unique charm of each film camera lens. It transcends time and space, reproducing the splendour of the film photography era.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eCapture Life With Fast Focusing\u003c\/h1\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe 907X \u0026amp; CFV 100C, equipped with Phase Detection Autofocus (PDAF), crisply delineates the scene, delivering an agile focusing experience. With 294 PDAF zones spread over the 100-megapixel sensor surface, the focusing speed has increased by approximately 300% compared with the previous generation. \u003csup data-mce-fragment=\"1\"\u003e3\u003c\/sup\u003e Moreover, a new face detection function facilitates more efficient and convenient portrait shooting, helping frame each story perfectly.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003eEfficient Creation, Reliable Output\u003c\/h1\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe 907X \u0026amp; CFV 100C features a built-in 1TB SSD with a write speed of up to 2370MB\/s and a read speed of up to 2850MB\/s \u003csup data-mce-fragment=\"1\"\u003e4\u003c\/sup\u003e. This supplies the storage demand that high-quality imaging requires, while the CFexpress Type B card slot allows for storage expansion \u003csup data-mce-fragment=\"1\"\u003e5\u003c\/sup\u003e.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eBy adding the 907X Control Grip and Optical Viewfinder, you can further expand the camera’s photographic capabilities to meet various shooting requirements in different scenarios.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe new hot shoe adaptor can be utilised for flash accessories. An on-camera flash or a professional flash trigger can be installed onto the CFV 100C via the hot shoe adaptor for high-speed flash synchronisation \u003csup data-mce-fragment=\"1\"\u003e6\u003c\/sup\u003e.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eLink the 907X \u0026amp; CFV 100C with an iPad or iPhone via built-in Wi-Fi to transmit full-size JPG\/RAW images using Phocus Mobile 2 \u003csup data-mce-fragment=\"1\"\u003e7\u003c\/sup\u003e. Moreover, this allows editing and output of high-quality RAW images that fully utilise the abilities of HNCS, and enables masterpieces to be created and shared effortlessly outside the studio.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003ch1 data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/h1\u003e\n\u003col data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAs of January 2024.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eWhen the CFV 100C digital back is used with these cameras, it only supports manual focus.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe increase in focusing speed between the 907X \u0026amp; CFV 100C and 907X \u0026amp; CFV II 50C was measured using an XCD 55V lens and according to the CIPA DCG-002 test standard.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThe sequential read\/write speed was measured using IOmeter 1.1 with a queue depth of 32 while set to 128KB alignment.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eIt is recommended to use the following CFexpress Type B memory cards for optimal storage performance:\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSony CEB-G Series CFexpress Type B Memory Card (128GB).\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSanDisk Extreme Pro CFexpress Type B Memory Card (128GB, 256GB, 512GB).\u003c\/p\u003e\n\u003col data-mce-fragment=\"1\" start=\"6\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFlashes that support high-speed flash synchronisation (TTL) must have a Nikon hot shoe. For more compatibility information, click “DATASHEET” in the navigation bar of this page to check.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePhocus Mobile 2 requires an iPad or iPhone X or later with internal storage of 3GB (RAM) or more and an operating system of iOS 15.0 or later.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e*All data and sources above are results from Hasselblad laboratories.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":47930111557909,"sku":"CPHB.00000863.01","price":12650.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/files\/Front-view907X_CFV100CwithoutLens.jpg?v=1706495219"},{"product_id":"fujifilm-gfx-100s-ii-medium-format-camera-body","title":"FUJIFILM GFX 100s II","description":"\u003cp\u003eThe GFX100S II is equipped with a newly developed 102MP high-speed sensor, the \"GFX 102MP CMOS II,\" and the latest high-speed image processing engine, the \"X-Processor 5,\" all housed within a compact body weighing approximately 883g*2, making it the lightest in the GFX System. This mirrorless digital camera allows you to easily enjoy an extraordinary level of image quality.\u003c\/p\u003e\n\u003cp\u003eThe GFX100S II not only offers rich tonal expression and three-dimensional rendering capabilities, made possible by the unique characteristics of the Large Format sensor, but it also features AI-based subject detection, greatly evolving from its predecessor*3. With its fast and highly precise autofocus (“AF\") and improved continuous shooting speed of up to 7.0 frames per second*4, it can accurately capture moving subjects like never before.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThe In Body Image Stabilisation function has also been improved, achieving a maximum of eight-stop*5 five-axis performance, the best in its series. With these features packed into a lightweight and compact body weighing approximately 883g, you can enjoy the extraordinary image quality of GFX in a wide range of scenes. In terms of video performance, you can shoot vibrant and smooth 4K\/30P videos, for high-quality video production as well. The GFX100S II provides both professional photographers and hobbyists who want to explore the world of Large Format photography with immense image rendering capabilities and improved portability. It offers the joy and pleasure of photography to a wide range of users.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeaturing a Large Format sensor with 102MP, it achieves an extraordinary level of image quality\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEquipped with the newly developed 102MP Large Format sensor \"GFX 102MP CMOS II\" and the latest high-speed image processing engine \"X-Processor 5\", the GFX100S II brings out breathtaking resolution. Additionally, it accurately depicts captured scenery down to the finest details through a combination of colour reproduction technology refined over many years with photo film.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eImprovement to the pixel structure has boosted the new sensor’s saturated electrons, enabling the use of ISO80 as a standard sensitivity. When the sensor sensitivity is set at ISO80, the camera can capture images at higher dynamic range and lower noise than with the previous model*6.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eThe new sensor’s micro lenses are improved to increase light use efficiency at the sensor’s edges, improving image quality and AF accuracy at the edges over the previous model.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eThe GFX100S II is equipped with a total of 20 Film Simulation modes, including \"REALA ACE,\" which combines accurate colour reproduction and well-defined tonal expression, capable of expressing a wide range of colours. You can enjoy a diverse range of colour expressions by selecting the appropriate Film Simulation mode that matches your subject or scene, similar to choosing a roll of film.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eThe GFX100S II is equipped with the \"Pixel Shift Multi-Shot\" feature, which controls the In Body Image Stabilisation function with high precision to shift the image sensor while capturing photos. By performing a 16-shot RAW file capture, shifting the image sensor by 0.5 pixels for each shot, and using the dedicated software \"Pixel Shift Combiner\" to combine the 16 RAW files, it is possible to generate an image with approximately 400 million pixels. Additionally, in the \"Real Colour\" mode, which captures four RAW files with a one-pixel shift for each shot, it is possible to generate images with a resolution of 102 million pixels while suppressing false colours, in only one-fourth of the shooting time and data volume compared to the previous model.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePowerful IBIS mechanism in a compact body, it brings the extraordinary depiction closer to you\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWith a meticulously designed IBIS unit and a combination of gyro and acceleration sensors that accurately capture even the slightest movement, along with the use of image information to detect shake and improve correction precision, it achieves up to eight-stop five-axis stabilisation performance. You can comfortably capture shots even in low-light scenes without a tripod.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eWhile evolving its features, the body size has been kept compact, with a height of approximately 104mm and a depth of approximately 87mm, similar to previous models. The weight has also been reduced further from the previous version, achieving a weight of approximately 883g, making it the lightest among the GFX System models equipped with a 102 MP large format sensor.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eThe GFX100S II incorporates the texture \"BISHAMON-TEX\"*7, which improves the grip strength at various angles when holding the camera. The body shape when coupled with the BISHAMON-TEX grip, allows for comfortable handheld shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDon't miss decisive moments with the evolved high-speed, high-precision AF and continuous shooting performance\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIn addition to the evolved face and eye AF achieved through algorithm advancements, it is equipped with AI based subject detection AF developed with deep learning technology. It can detect animals, birds, cars, motorcycles, bicycles, airplanes, trains, insects, and drones*8. With the ability to automatically track the intended subject while maintaining focus, you can concentrate on capturing the perfect shot and composition. Furthermore, it features an improved AF predictive algorithm compared to previous models, allowing it to handle high-speed motion tracking situations effectively.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eWith the new development of the 102 MP high-speed sensor, \"GFX 102MP CMOS II,\" and the improvement in readout speed along with a newly developed shutter mechanism, it achieves a continuous shooting performance of 7.0 frames per second. It accurately captures those moments you don't want to miss.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eEquipped with a high-magnification, high-resolution electronic viewfinder (EVF) with a magnification of 0.84x and 5.76 million dots. It suppresses image distortion and flow caused by shifts in the position of the eye, ensuring excellent visibility when using the viewfinder.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIt is equipped with 4K\/30P video recording capability, allowing for high-quality video production\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThanks to the new development of the \"GFX 102MP CMOS II\", the standard ISO100 is available in the video mode to deliver higher image quality in video footage.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIt is equipped with a tracking AF function during video recording. When using AF-C + Wide\/Tracking AF, you can easily capture and track the intended subject even in situations where multiple subjects are present by simply touching the subject you want to track.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCapture smooth 4K video recording at 30 frames per second. It is capable of recording in 4K\/30P 4:2:2 10bit on the camera's SD card. On top of this, it is possible to record using Apple ProRes*9 connecting an external SSD via a USB Type-C cable.*10\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eThe GFX100S II can record video in \"F-log2,\" which offers a wide dynamic range of 13+ stops*11 for recording, allowing for increased flexibility in post-production. It has the capability to record and output different video formats using different recording media and HDMI output. For example, you can record using \"F-log2\" on the recording media while simultaneously monitoring video with film simulation on an external monitor, making it suitable for various projects.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIt supports Frame.io Camera to Cloud. This allows you to directly upload video and still image files to Frame.io, significantly speeding up the workflow from shooting to editing.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":48286655283477,"sku":"74476","price":7289.1,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/files\/GFX100S__front_CMOS.jpg?v=1763082277"},{"product_id":"fujifilm-gfx100rf-large-format-digital-camera-body-black","title":"FUJIFILM GFX100RF - Black","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eA first-of-its-kind camera, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM GFX100RF\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eadds a 102MP medium format sensor to a compact, all-in-one camera design for the ultimate everyday camera for photographers. Mixing the high-resolution quality of medium format with a sleek and lightweight rangefinder-styled body and a built-in wide-angle prime lens makes for a dedicated tool that's perfect for travel photographers, street shooters, and other spontaneous image-makers looking for the ideal blend of refined image quality and simplicity in design.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cspan\u003eIn addition to the impressive image quality the 102MP sensor provides, it also facilitates working in different aspect ratios or at different effective focal lengths (crops) while maintaining a high effective resolution. Encouraging the use of these creative tools, the GFX100RF includes a dedicated Aspect Ratio Dial on the back of the camera and a lever beneath the shutter button to control Digital Teleconverter settings\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cspan\u003eThe main contributor to the GFX100RF's uniqueness is the built-in GF 35mm f\/4 wide-angle prime lens; effectively turning this camera into a fun, intuitive, and always-ready point-and-shoot that retains the exceptional image quality you'd expect from medium format.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cspan\u003eIn classic FUJIFILM fashion, the GFX100RF of course sports their full line of 20 different Film Simulation modes: Provia, Velvia, Astia, Classic Chrome, REALA ACE, PRO Neg. Std, PRO Neg. Hi, Classic Neg., Nostalgic Neg., Eterna Cinema, Eterna Bleach Bypass, Acros, Acros + Ye Filter, Acros + R Filter, Acros + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003cbr\u003e\u003cbr\u003eThe 35mm focal length is equivalent to 28mm on full-frame cameras, giving a general wide-angle field of view that suits a broad array of subjects, ranging from street and documentary applications to landscapes, interiors, and travel situations to even close-up subjects thanks to a 7.8\" minimum focusing distance. The f\/4 maximum aperture is effective for available light shooting and offers some depth of field control but mainly helps to keep the overall size and weight of the camera down for everyday carry.\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":48863501975829,"sku":"74484","price":7453.65,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/files\/GFX100RF_front_black.jpg?v=1742528787"},{"product_id":"fujifilm-gfx100rf-large-format-digital-camera-body-silver","title":"FUJIFILM GFX100RF - Silver","description":"\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eA first-of-its-kind camera, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM GFX100RF\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eadds a 102MP medium format sensor to a compact, all-in-one camera design for the ultimate everyday camera for photographers. Mixing the high-resolution quality of medium format with a sleek and lightweight rangefinder-styled body and a built-in wide-angle prime lens makes for a dedicated tool that's perfect for travel photographers, street shooters, and other spontaneous image-makers looking for the ideal blend of refined image quality and simplicity in design.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cspan\u003eIn addition to the impressive image quality the 102MP sensor provides, it also facilitates working in different aspect ratios or at different effective focal lengths (crops) while maintaining a high effective resolution. Encouraging the use of these creative tools, the GFX100RF includes a dedicated Aspect Ratio Dial on the back of the camera and a lever beneath the shutter button to control Digital Teleconverter settings\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cspan\u003eThe main contributor to the GFX100RF's uniqueness is the built-in GF 35mm f\/4 wide-angle prime lens; effectively turning this camera into a fun, intuitive, and always-ready point-and-shoot that retains the exceptional image quality you'd expect from medium format.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cspan\u003eIn classic FUJIFILM fashion, the GFX100RF of course sports their full line of 20 different Film Simulation modes: Provia, Velvia, Astia, Classic Chrome, REALA ACE, PRO Neg. Std, PRO Neg. Hi, Classic Neg., Nostalgic Neg., Eterna Cinema, Eterna Bleach Bypass, Acros, Acros + Ye Filter, Acros + R Filter, Acros + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003cbr\u003e\u003cbr\u003eThe 35mm focal length is equivalent to 28mm on full-frame cameras, giving a general wide-angle field of view that suits a broad array of subjects, ranging from street and documentary applications to landscapes, interiors, and travel situations to even close-up subjects thanks to a 7.8\" minimum focusing distance. The f\/4 maximum aperture is effective for available light shooting and offers some depth of field control but mainly helps to keep the overall size and weight of the camera down for everyday carry.\u003c\/span\u003e\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":48863505940757,"sku":"74485","price":7453.65,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/files\/GFX100RF_front_silver_6747b090-a5da-4b0a-8e07-f009445ab90a.jpg?v=1742517426"},{"product_id":"hasselblad-x2d-ii-100c-camera-body","title":"Hasselblad X2D II 100c Camera Body","description":"\u003cdiv class=\"OutlineElement Ltr SCXW189924696 BCX0\"\u003e\n\u003ch2 aria-level=\"1\" role=\"heading\" class=\"Paragraph SCXW189924696 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW189924696 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 1\" class=\"NormalTextRun SCXW189924696 BCX0\"\u003eX2D II 100C\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":2,\"335551620\":2,\"335559738\":260,\"335559739\":220}' class=\"EOP SCXW189924696 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW189924696 BCX0\"\u003e\n\u003ch4 class=\"Paragraph SCXW189924696 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW189924696 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW189924696 BCX0\"\u003eBrilliance at Every Moment\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW189924696 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW189924696 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW189924696 BCX0\"\u003e\u003cspan class=\"TextRun SCXW189924696 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW189924696 BCX0\"\u003eCrafted for those who seek brilliance, Hasselblad X2D II 100C delivers true-to-life \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW189924696 BCX0\"\u003ecolour\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW189924696 BCX0\"\u003e powered by the Hasselblad Natural \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW189924696 BCX0\"\u003eColour\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW189924696 BCX0\"\u003e Solution with High Dynamic Range (HNCS HDR). The new AF-C mode, subject \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW189924696 BCX0\"\u003edetection\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW189924696 BCX0\"\u003e and 10-stop \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW189924696 BCX0\"\u003estabilisation\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW189924696 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW189924696 BCX0\"\u003e 1\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW189924696 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW189924696 BCX0\"\u003e work together to deliver sharp images with speed and precision—even in challenging conditions.\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW189924696 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW189924696 BCX0\"\u003eAnd\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW189924696 BCX0\"\u003e with \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW189924696 BCX0\"\u003ePhocus\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW189924696 BCX0\"\u003e Mobile 2 streamlining your workflow, you can stay fully immersed in your creative process—letting inspiration flow and exceptional images follow naturally.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW189924696 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"2\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 2\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eFocus in an Instant\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":2,\"335551620\":2,\"335559738\":260,\"335559739\":200}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eThe new AF-C mode\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e2\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e brings reliable continuous autofocus, accurately detecting and tracking moving subjects. \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eIn AF-S mode, 425 PDAF zones \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ethat\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003espread over the 100-megapixel sensor work with the LiDAR for fast, \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eaccurate\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e focusing\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e. A new AF illuminator improves autofocus performance in low light and doubles as a self-timer indicator\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eAF-C Continuous Autofocus\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":6,\"335551620\":6,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eFor the first time on a Hasselblad, X2D II 100C features AF-C continuous autofocus \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e2\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e.\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ePowered by deep learning algorithms, \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eit\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ereliably \u003c\/span\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003edetect\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003es\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e and tracks \u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW52706564 BCX0\"\u003ehuman\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e, vehicles, \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ecats\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003e and dogs\u003c\/strong\u003e\u003c\/span\u003e in various poses\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e throughout the capture\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eNew Focus Point Modes\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":6,\"335551620\":6,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eBeyond the existing \"\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eSpot\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\" mode, X2D II 100C adds \"Expand \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eSpot\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\", \"Custom\" and \"Wide\" modes. \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eAs inspiration flows, master every focal point with ease.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableContainer Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv aria-hidden=\"true\" class=\"WACAltTextDescribedBy SCXW52706564 BCX0\" id=\"{3e69aa83-6406-490c-8fe6-4b6b8a199bc6}{221}\"\u003e\u003c\/div\u003e\n\u003ctable aria-rowcount=\"2\" data-tablelook=\"1696\" data-tablestyle=\"MsoTableGrid\" dir=\"ltr\" border=\"1\" class=\"Table Ltr TableWordWrap SCXW52706564 BCX0\"\u003e\n\u003ctbody class=\"SCXW52706564 BCX0\"\u003e\n\u003ctr aria-rowindex=\"1\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstRow FirstCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e425\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" role=\"columnheader\" class=\"FirstRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e3 FPS\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" role=\"columnheader\" class=\"FirstRow LastCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ePDAF + LiDAR\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"2\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eFocus\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Points\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" class=\"LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eContinuous Shooting \u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW52706564 BCX0\"\u003eWith\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Auto Exposure \u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW52706564 BCX0\"\u003eAnd\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Autofocus\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" class=\"LastCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eP\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ehase Detection and LiDAR\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"2\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 2\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eTrue \u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 2\" class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eColours\u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 2\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Shine in \u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 2\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHighlight\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":2,\"335551620\":2,\"335559738\":260,\"335559739\":200}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eExperience the first medium format camera with true end-to-end HDR\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e3\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e. Your richly detailed HDR images are captured and processed in-camera as HDR HEIF or Ultra HDR JPEG\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e4\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e for stunning \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eresults and\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e can be instantly reviewed on the touchscreen with 1400-nit peak \u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW52706564 BCX0\"\u003ebrightness, or\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e edited directly on iPhone\/iPad \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e5\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e with \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ePhocus\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Mobile 2.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableContainer Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv aria-hidden=\"true\" class=\"WACAltTextDescribedBy SCXW52706564 BCX0\" id=\"{3e69aa83-6406-490c-8fe6-4b6b8a199bc6}{222}\"\u003e\u003c\/div\u003e\n\u003ctable aria-rowcount=\"2\" data-tablelook=\"1696\" data-tablestyle=\"MsoTableGrid\" dir=\"ltr\" border=\"1\" class=\"Table Ltr TableWordWrap SCXW52706564 BCX0\"\u003e\n\u003ctbody class=\"SCXW52706564 BCX0\"\u003e\n\u003ctr aria-rowindex=\"1\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstRow FirstCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ei\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003econ\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" role=\"columnheader\" class=\"FirstRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eicon\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" role=\"columnheader\" class=\"FirstRow LastCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ei\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003econ\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"2\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eIn-Camera HDR Capture\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" class=\"LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHDR Display on Touchscreen\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" class=\"LastCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eEdit\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e HDR Images\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW52706564 BCX0\"\u003eW\u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW52706564 BCX0\"\u003eith\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ePhocus\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Mobile 2\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHNCS HDR H\u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eighlight Images\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":6,\"335551620\":6,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eBuilding on HNCS, X2D II 100C's HNCS HDR harnesses high dynamic range to elevate Hasselblad's signature natural \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ecolors\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e to new heights of brilliance. \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eEven in harsh light, it \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eprevents overexposure \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003emore \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eeffectively whilst revealing more detail. \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHDR images captured with X2D II 100C can be viewed directly on the built-in 1400-nit touchscreen or on \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eany\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHDR-capable \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eiPhone, iPad, Mac\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e, \u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW52706564 BCX0\"\u003eand\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Android device.\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eWhen SDR photography is preferred, simply switch modes in camera settings.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eDiscover HNCS HDR\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":2,\"335551620\":2,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eThe renowned Hasselblad Natural \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eColour\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Solution (HNCS)\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e now evolves with high dynamic range technology in X2D II 100C, bringing end-to-end HNCS HDR for imagery that captures the world as your eyes truly see it.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eR\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eefining\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Hasselblad Tones \u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW52706564 BCX0\"\u003eW\u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW52706564 BCX0\"\u003eith\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e HDR\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eTraditional HDR \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003esolution\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003es focus solely on dynamic \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eoptimisation\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e—brightening shadows and compressing highlights to \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eretain\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e detail. Whil\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ee\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e this preserves \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003edetails\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e, it often reduces contrast and flattens the image, sacrificing the very tonal qualities that bring photographs to life.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHasselblad engineers \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003erecognized\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e that mastering highlight rendition demanded an entirely different \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eapproach\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eTo reveal HDR's full potential, \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHasselblad expands from sRGB to the wider P3 \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ecolour\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e gamut\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e. \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eThe new imaging system delivers a 3-stop increase in dynamic range for in-camera output, with up to 4 stops when processing RAW files in \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ePhocus\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e.\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eP\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eaired with 1400-nit peak brightness—\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e75%\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e brighter than its predecessor\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e—it unlocks the medium format sensor's complete imaging capabilities, revealing nuanced details in highlights that would otherwise be lost.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eThrough three years of intensive development, \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eour\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e engineers have created HNCS HDR—a breakthrough s\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eolution\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e that enhances Hasselblad's signature natural \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ecolours\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e and tones with the expanded possibilities of high dynamic range, whilst \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003emaintaining\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e the authentic Hasselblad \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ecolour\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e science photographers trust—whether capturing in HDR or SDR.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":1,\"335551620\":1}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":1,\"335551620\":1}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHighlights Throughout Your Workflow\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eWith\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e X2D II 100C, HNCS HDR brilliance \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eflow\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003es through every stage of your workflow—\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003efrom \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003einitial\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e capture \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eto\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e playback to post-processing\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e. The camera generates HDR HEIF or Ultra HDR JPEG files directly, viewable instantly on the built-in 1400-nit touchscreen.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(255, 42, 0);\" class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ePhocus\u003c\/span\u003e\u003c\/strong\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e Mobile 2\u003c\/span\u003e\u003c\/strong\u003e brings this capability further. Beyond viewing and editing X2D II 100C HDR images, the \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eapp\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e can apply HNCS HDR processing to RAW files from X2D 100C, X1D II 50C, CFV 100C and CFV II 50C. \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eWhen shared on HDR-capable platforms, these images \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eshowcase\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e the full brilliance of HNCS HDR, revealing \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ecolours\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e and tones with unprecedented fidelity.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003e100-Megapixel CMOS\u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003e S\u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003een\u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003esor\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":6,\"335551620\":6,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eX2D II 100C's enhanced 100-megapixel medium format BSI CMOS sensor embodies Hasselblad's commitment to uncompromising image quality.\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e With 16-bit \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ecolour\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e depth delivering around 281 trillion \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ecolours\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e, it captures the subtle gradations that bring photographs to life. The addition of ISO 50 native sensitivity and 15.3 stops of dynamic range provides photographers with\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e precise\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e control—\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003efrom the deepest shadows to the brightest highlights, every nuance is preserved with exceptional detail.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableContainer Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv aria-hidden=\"true\" class=\"WACAltTextDescribedBy SCXW52706564 BCX0\" id=\"{3e69aa83-6406-490c-8fe6-4b6b8a199bc6}{223}\"\u003e\u003c\/div\u003e\n\u003ctable aria-rowcount=\"2\" data-tablelook=\"1696\" data-tablestyle=\"MsoTableGrid\" dir=\"ltr\" border=\"1\" class=\"Table Ltr TableWordWrap SCXW52706564 BCX0\"\u003e\n\u003ctbody class=\"SCXW52706564 BCX0\"\u003e\n\u003ctr aria-rowindex=\"1\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstRow FirstCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e15.3 \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eS\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eTOP\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eS\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" role=\"columnheader\" class=\"FirstRow LastCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eISO 50\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"2\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eD\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eynamic Range\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" class=\"LastCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eN\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eative Sensitivity\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003e3.6-inch OLED Two-Way Tilt Touchscreen\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":6,\"335551620\":6,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eThe 3.6-inch OLED touchscreen features vivid HDR visuals and up to 1400-nit peak brightness for true-to-life clarity. The versatile screen tilts up 90° and down to approximately \u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW52706564 BCX0\"\u003e43°, and\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e can be pulled out to stay clear of the viewfinder.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableContainer Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv aria-hidden=\"true\" class=\"WACAltTextDescribedBy SCXW52706564 BCX0\" id=\"{3e69aa83-6406-490c-8fe6-4b6b8a199bc6}{224}\"\u003e\u003c\/div\u003e\n\u003ctable aria-rowcount=\"2\" data-tablelook=\"1696\" data-tablestyle=\"MsoTableGrid\" dir=\"ltr\" border=\"1\" class=\"Table Ltr TableWordWrap SCXW52706564 BCX0\"\u003e\n\u003ctbody class=\"SCXW52706564 BCX0\"\u003e\n\u003ctr aria-rowindex=\"1\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstRow FirstCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e1400\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eNIT\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eS\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" role=\"columnheader\" class=\"FirstRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e2,000,000:1\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"69905\" role=\"columnheader\" class=\"FirstRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eP3\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"69905\" role=\"columnheader\" class=\"FirstRow LastCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eD65\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"2\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ePeak\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Brightness\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" class=\"LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eMaximum Contrast\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Ratio\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"69905\" class=\"LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eC\u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eolour\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Gamut\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"69905\" class=\"LastCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eDisplay \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eColour\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eT\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eemperature\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch3 aria-level=\"2\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 2\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eComposed by Design, Steady by Nature\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":2,\"335551620\":2,\"335559738\":260,\"335559739\":200}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003e5-Axis, 10-Stop \u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eStabilisation\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":6,\"335551620\":6,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eStabilisation\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e performance is now up to 8 times \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e6\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e that of X2D 100C when capturing distant subjects. The advanced 5-axis, 10-stop IBIS \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e1\u003c\/span\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003elets you shoot handheld for several seconds\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e7\u003c\/span\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eand still capture crisp, clear images. Long exposures to capture flowing traffic or running water are now possible without a tripod.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableContainer Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv aria-hidden=\"true\" class=\"WACAltTextDescribedBy SCXW52706564 BCX0\" id=\"{3e69aa83-6406-490c-8fe6-4b6b8a199bc6}{225}\"\u003e\u003c\/div\u003e\n\u003ctable aria-rowcount=\"2\" data-tablelook=\"1696\" data-tablestyle=\"MsoTableGrid\" dir=\"ltr\" border=\"1\" class=\"Table Ltr TableWordWrap SCXW52706564 BCX0\"\u003e\n\u003ctbody class=\"SCXW52706564 BCX0\"\u003e\n\u003ctr aria-rowindex=\"1\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstRow FirstCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e10 S\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eTOP\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eS\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":1,\"335551620\":1}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" role=\"columnheader\" class=\"FirstRow LastCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e8 T\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eIMES\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":1,\"335551620\":1}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"2\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eH\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eighest \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eStabilisation\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Level in the Industry \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e3\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":1,\"335551620\":1}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" class=\"LastCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eThat of\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e X2D 100C \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eStabilisation\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":1,\"335551620\":1}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch3 aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eBehind \u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003ethe Innovation\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":2,\"335551620\":2,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ePrecision Without Compromise\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eThe 100-megapixel medium format sensor's extraordinary resolution demands equally extraordinary \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003estabilisation\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHasselblad engineers redesigned the entire \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003estabilisation\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e system—hardware, structure, and algorithms—\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003edelivering 5-axis,\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e 10-stop \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ein-body image \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003estabilisation\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e1\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e to X2D II 100C\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e whilst \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003emaintaining\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e the compact form photographers expect.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eUncompromising Calibration Standard\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003es\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eEach X2D II 100C undergoes an individual 2-hour calibration using Hasselblad's most stringent protocols. \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eFor X2D II 100C, our engineers applied Hasselblad’s highest internal standards, achieving 0.1-pixel control precision through pixel-level calibration.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eThe system employs high-precision gyroscopes and accelerometers, detecting movements as \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ef\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eine\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e as 0.001 degrees. \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eThrough extensive field research \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eanalysing\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e camera shake patterns across all age groups, Hasselblad refined the \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003estabilisation\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e algorithms for real-world conditions.\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e An innovative electronic compass even compensates for Earth's rotation*, ensuring consistent performance worldwide.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cul\u003e\n\u003cli class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eActivated through \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ePhocus\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Mobile 2. Consult user manual for details.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch3 aria-level=\"2\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 2\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eCrafted Details \u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 2\" class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW52706564 BCX0\"\u003eFrom\u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 2\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Capture to Edit\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":2,\"335551620\":2,\"335559738\":260,\"335559739\":200}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ePhocus\u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Mobile 2\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":6,\"335551620\":6,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eEdit RAW HDR images on your iPhone or iPad\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e5\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e—adjust exposure, reduce noise with Hasselblad Natural Noise Reduction (HNNR) \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e8\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e, and \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eshowcase\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e them with the signature Hasselblad natural \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003ecolour\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e. Even when the camera is powered off, you can wake it up with the app and wirelessly transfer images, without having to take it out or switch it on manually.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableContainer Ltr SCXW52706564 BCX0\"\u003e\n\u003cdiv aria-hidden=\"true\" class=\"WACAltTextDescribedBy SCXW52706564 BCX0\" id=\"{3e69aa83-6406-490c-8fe6-4b6b8a199bc6}{226}\"\u003e\u003c\/div\u003e\n\u003ctable aria-rowcount=\"2\" data-tablelook=\"1696\" data-tablestyle=\"MsoTableGrid\" dir=\"ltr\" border=\"1\" class=\"Table Ltr TableWordWrap SCXW52706564 BCX0\"\u003e\n\u003ctbody class=\"SCXW52706564 BCX0\"\u003e\n\u003ctr aria-rowindex=\"1\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstRow FirstCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e40MB\/s\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" role=\"columnheader\" class=\"FirstRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHDR\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" role=\"columnheader\" class=\"FirstRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eWake-Up\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" role=\"columnheader\" class=\"FirstRow LastCol SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHNNR\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr aria-rowindex=\"2\" role=\"row\" class=\"TableRow SCXW52706564 BCX0\"\u003e\n\u003ctd data-celllook=\"4369\" role=\"rowheader\" class=\"FirstCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eT\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eransfer Speed\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" class=\"LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eImage\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eE\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003editing\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" class=\"LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eR\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eemote Activation\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd data-celllook=\"4369\" class=\"LastCol LastRow SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"TableCellContent SCXW52706564 BCX0\"\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHasselblad\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eNatural Noise Reduction\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":2,\"335551620\":2}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003e1TB \u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eInternal\u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eSSD\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":6,\"335551620\":6,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eWith 1TB of built-in SSD storage, X2D II 100C holds over 50,000 HEIF images—\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eeliminating\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e the anxiety of running out of space mid-shoot. Write speeds of \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eup to \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e2370MB\/s and read speeds of \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eup to \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e2850MB\/s ensure the camera keeps pace with your creativity. When \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eadditional\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e storage is needed, the \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eCFexpress\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e Type B slot stands ready.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eRefined Appearance\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":6,\"335551620\":6,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eCrafted with an advanced finishing process, the graphite grey matte coating combines exceptional durability with a refined, subtle texture, with the black lettering adding \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ea final touch\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e of distinction.\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e A newly \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003eoptimised\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e internal structure reduces weight by 7.5% \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e9\u003c\/span\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003ecompared with X2D 100C for effortless handling, while the redesigned grip ensures lasting comfort, even on the longest creative journeys.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"3\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003e5D Joystick and \u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eC\u003c\/span\u003e\u003cspan data-ccp-parastyle=\"heading 3\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eustom Buttons\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":6,\"335551620\":6,\"335559738\":260,\"335559739\":180}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eA 5D joystick beside the touchscreen allows swift focus point \u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eselection\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e and intuitive menu navigation. With two new custom buttons—now \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003etotalling\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e eight—\u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003epersonalised\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e control is always at your fingertips.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003ch4 aria-level=\"2\" role=\"heading\" class=\"Paragraph SCXW52706564 BCX0\"\u003e\n\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-ccp-parastyle=\"heading 2\" class=\"NormalTextRun SCXW52706564 BCX0\"\u003eEach Lens Tells Its Story\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"134245418\":true,\"134245529\":true,\"335551550\":2,\"335551620\":2,\"335559738\":260,\"335559739\":200}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eHasselblad XCD lenses feature compact designs, stunning high resolution, and leaf shutters with flash \u003c\/span\u003e\u003cspan class=\"NormalTextRun SpellingErrorV2Themed SCXW52706564 BCX0\"\u003esynchronisation\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e at all speeds, readily reaching the balance between sharp and soft in and out of focus. \u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"OutlineElement Ltr SCXW52706564 BCX0\"\u003e\n\u003cp class=\"Paragraph SCXW52706564 BCX0\"\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003eThe XCD lens lineup covers a focal range from 20mm to 230mm, meeting the various needs of any photographer. Every press of the shutter freezes the moment into beautiful high-quality imagery. With in-camera lens corrections\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan data-fontsize=\"10.5\" class=\"NormalTextRun Superscript SCXW52706564 BCX0\"\u003e10\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW52706564 BCX0\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW52706564 BCX0\"\u003e, basic post-processing adjustments are reduced.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134245417\":false,\"335551550\":6,\"335551620\":6}' class=\"EOP SCXW52706564 BCX0\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Hasselblad","offers":[{"title":"Default Title","offer_id":49103173583125,"sku":"CPHB.00000928.01","price":12650.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/files\/CPHB.00000928.01_3.png?v=1756185381"}],"url":"https:\/\/www.cameraelectronic.com.au\/collections\/medium-format-sensor.oembed","provider":"Camera Electronic","version":"1.0","type":"link"}