{"title":"Sony save 10% 1\/5-17\/6","description":null,"products":[{"product_id":"sony-e-55-210mm-f-4-5-6-3-oss-lens-black","title":"Sony E 55-210mm f\/4.5-6.3 OSS Lens (Black)","description":"\u003cp\u003eAn ideal complement to many kit zooms, the black \u003cstrong\u003eE 55-210mm f\/4.5-6.3 OSS Lens\u003c\/strong\u003e from \u003cstrong\u003eSony \u003c\/strong\u003eopens the door to many telephoto perspectives with its 82.5-315mm equivalent focal length range on APS-C-format E-mount cameras. With an optical design using two extra-low dispersion elements and two aspherical elements users will enjoy images with minimal aberrations. Also, thanks to Optical SteadyShot image stabilization, camera shake will be dramatically reduced, resulting in sharper images. An internal focus design enables fast, responsive AF and a minimum focus distance of 3.3ft. Additionally, it has a seven-blade circular diaphragm for smooth, rounded bokeh.\u003c\/p\u003e  \u003cul\u003e \t\u003cli\u003eDesigned for APS-C-format cameras, this 55-210mm lens perfectly complements many kit zooms by providing an 82.5-315mm equivalent focal length range for telephoto applications.\u003c\/li\u003e \t\u003cli\u003eA variable f\/4.5-6.3 maximum aperture helps keep overall lens size and weight to a minimum.\u003c\/li\u003e \t\u003cli\u003eTwo extra-low dispersion glass elements are featured in the lens design to help reduce chromatic aberrations and color fringing for improved clarity and color neutrality.\u003c\/li\u003e \t\u003cli\u003eTwo aspherical elements are incorporated in the lens design to reduce astigmatism, field curvature, coma, and other monochromatic aberrations.\u003c\/li\u003e \t\u003cli\u003eOptical SteadyShot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur.\u003c\/li\u003e \t\u003cli\u003eAn internal focus mechanism contributes to faster, more responsive autofocus, the minimum focus distance of 3.3', and easier handling as the lens does not change in length during use.\u003c\/li\u003e \t\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e \u003c\/ul\u003e ","brand":"Sony","offers":[{"title":"Default Title","offer_id":44575592120597,"sku":"SEL55210B","price":283.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/sel55210b_0_3.jpg?v=1680182987"},{"product_id":"sony-fe-28-60mm-f-4-5-6-lens","title":"Sony FE 28-60mm f\/4-5.6 Lens","description":"\u003cp\u003eImpressively compact and versatile, the Sony FE 28-60mm f\/4-5.6 is a wide-angle to long-normal zoom characterized by its retractable design and sleek profile. The svelte design makes this lens ideal for walkaround, everyday shooting, and the flexible focal length range benefits a wide range of subject types. The optical design incorporates three aspherical elements, which help to reduce distortion and spherical aberrations and promote greater sharpness and accurate rendering. Complementing the optics is a linear motor and internal focusing design, which achieve quick and quiet autofocus performance for both photo and video needs. The lens body is also weather-sealed to permit working in trying environmental conditions.\u003c\/p\u003e\r\n\u003cul\u003e\r\n\u003cli\u003eCompact zoom is designed for full-frame Sony E-mount mirrorless cameras but can also be used with APS-C models where it provides a 42-90mm equivalent focal length range.\u003c\/li\u003e\r\n\u003cli\u003eRetractable design maintains an especially compact profile when not in use.\u003c\/li\u003e\r\n\u003cli\u003eThree aspherical elements help to reduce spherical aberrations and distortion throughout the zoom range for improved sharpness and accurate rendering.\u003c\/li\u003e\r\n\u003cli\u003eLinear motor, along with an internal focusing mechanism, promotes fast, precise, and quiet focusing performance to suit both stills and video applications.\u003c\/li\u003e\r\n\u003cli\u003eDust- and moisture-resistant design suits working in inclement weather conditions.\u003c\/li\u003e\r\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing bokeh quality.\u003c\/li\u003e\r\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":44579833020693,"sku":"SEL2860","price":430.2,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/1600125622_1592780.jpg?v=1680247593"},{"product_id":"sony-fe-70-200mm-f-2-8-gm-oss-ii-lens","title":"Sony FE 70-200mm f\/2.8 GM OSS II Lens","description":"\u003cp\u003eBuilding on the success of its predecessor, the FE 70-200mm f\/2.8 GM OSS II Lens from Sony is an evolved and improved telephoto zoom lens for professionals. It is lighter than its predecessor but boasts performance improvements in every area of operation. This addition to the G Master series delivers increase sharpness with a minimum of aberrations with an optical design that includes an XA element, an aspherical element, two extra-low dispersion aspherical elements, two extra-low dispersion elements, and two Super ED elements. This optical design also features Sony's latest generation Nano AR II Coating that reduces reflections, flare, and ghosting for improved contrast and colour.\u003c\/p\u003e\n\u003cp\u003eFour XL Linear motors make autofocus fast, precise, and highly responsive for stationary subjects and for tracking, with two motors driving each of the internal focusing groups. The floating focus design divides the elements into two independently controlled groups for increased responsiveness, for both still and video applications, with speeds up to four times faster than its previous version design. The FE 70-200mm f\/2.8 GM OSS II lens is the first large-aperture tele-zoom lens with four linear AF actuators, which work to reduce focus breathing and focus shift while zooming. Direct manual focus is available full-time, and linear response manual focus function changes the manual focus response based on the focus ring rotations speed.\u003c\/p\u003e\n\u003cp\u003eOptimized for speed, this lens maintains a fast and constant f\/2.8 aperture through the zoom range for easy use in low-light conditions, as well as for greater control over shallow depth of field. Smooth bokeh is achieved by the eleven-blade circular diaphragm for smooth out-of-focus areas. The newly developed aperture drive unit provides fast yet quiet operation.\u003c\/p\u003e\n\u003cp\u003eThe white lens barrel features three programmable focus control buttons, an AF\/MF switch, a focus range limiter switch, and Optical Steady Shot control switches. Image stabilization combats camera shake, especially at longer focal lengths, and the added Mode 3 function increases framing stability when shooting moving subjects.\u003c\/p\u003e\n\u003cp\u003eFor durability and working in harsh environments, the lens is dust and moisture resistant, and the front element features a fluorine coating to resist water and oil. The lens features a removable rotating tripod collar and a lens hood that provides access to rotate a separately available accessory polarizing filter.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAs part of Sony's flagship G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations. Additionally, these lenses feature robust and intuitive-to-handle physical designs to benefit both photography and cine applications.\u003c\/li\u003e\n\u003cli\u003eA popular 70-200mm telephoto zoom range designed for full-frame E-mount mirrorless cameras, this lens is also compatible with APS-C format cameras where it renders a 105-300mm equivalent focal length range.\u003c\/li\u003e\n\u003cli\u003eThe constant f\/2.8 maximum aperture offers consistent performance throughout the zoom range and lends greater control over focus position for shallow depth of field techniques.\u003c\/li\u003e\n\u003cli\u003eTwo extra-low dispersion elements and two Super ED elements reduce chromatic aberrations and color fringing for increased clarity and color fidelity. Each optical surface has a Nano AR Coating II applied to reduce surface reflections, flare, and ghosting for increased contrast and color rendering in strong lighting conditions.\u003c\/li\u003e\n\u003cli\u003eFour XD (extreme dynamic) Linear Motors ensure fast, precise, and accurate autofocus in both stills and video, with increased speed and improved tracking over the previous model, and reduced focus breathing, zoom shifting, and axis shifting for refined cine shooting.\u003c\/li\u003e\n\u003cli\u003eOptical Steady Shot image stabilization helps to minimize the appearance of camera shake for sharper imagery when shooting handheld with slower shutter speeds. This stabilization system can also be combined with select camera's sensor-shift type image stabilization for more effective control of camera blur. An OSS mode switch lets you choose Mode 1 for general image stabilization that is suited to most types of shooting, a Mode 2 setting that is designed for panning movements, and Mode 3 for emphasizing framing stability when shooting moving subjects.\u003c\/li\u003e\n\u003cli\u003eThe lens barrel is equipped with three programmable focus control buttons and a focus range limiter switch to permit fast, intuitive operation of the lens while shooting.\u003cbr\u003eThe front lens element features a fluorine coating to protect against smudges and dust from adhering to the glass surface. Dust- and moisture-sealed design better permits working in harsh environments.\u003c\/li\u003e\n\u003cli\u003eA removable, rotating tripod mount permits quick switching from horizontal to vertical shooting orientations.\u003cbr\u003eIncluded lens hood features a flocked interior for reduce glare and an opening that allows convenient operation of separately purchased circular polarizing or other rotating filters.\u003cbr\u003eCompatible with Sony's optional 1.4x and 2x teleconverters, this lens can be easily transformed into a 98-280mm or 140-400mm optic, respectively.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":44580598153493,"sku":"SEL70200GM2","price":2933.1,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/products\/vx8026_left_angle.jpg?v=1680269392"},{"product_id":"sony-fe-85mm-f-1-4-gm-lens","title":"Sony FE 85mm f\/1.4 GM Lens","description":"\u003cp\u003eA prized focal length for portraiture, the \u003cstrong\u003eFE 85mm f\/1.4 GM\u003c\/strong\u003e from \u003cstrong\u003eSony \u003c\/strong\u003eis a fast, short-telephoto lens designed for E-mount mirrorless digital cameras. Characterised by its flattering perspective and fast f\/1.4 maximum aperture, this lens is adept at isolation focus for shallow depth of field effects, as well as performing in low-light conditions. The optical design incorporates three extra-low dispersion elements to reduce chromatic aberrations and one XA (extreme aspherical) element, which significantly controls spherical aberrations for a high degree of image sharpness and clarity. Additionally, a Nano AR coating has been applied to limit ghosting and lens flare for increased contrast and colour fidelity when working in strong lighting conditions. Pairing a bright f\/1.4 aperture with a short-telephoto focal length, this 85mm lens is ideally suited for portraiture and other situations where focus control is paramount.\u003c\/p\u003e\n\n\u003cp\u003eComplementing the optical assets, this lens is also notable for its inclusion of an 11-blade circular diaphragm to produce smooth, soft-edged bokeh with selective focus imagery. For controlling focus, a linear SSM (Super Sonic wave Motor) is employed that is quick and quiet, and also lends more responsive control for manual focus operation. The lens also sports a dust- and moisture-sealed design to support shooting in inclement conditions and a dedicated focus hold button, AF\/MF switch, and manual aperture ring lend further control while shooting.\u003c\/p\u003e\n\n\u003cul\u003e\n\t\u003cli\u003eAs part of Sony's esteemed G Master series, this lens is designed to achieve notably high resolution and sharpness through the correction of a wide variety of spherical and chromatic aberrations. Additionally, these lenses feature robust and intuitive-to-handle physical designs to benefit both photography and cine applications.\u003c\/li\u003e\n\t\u003cli\u003eA portrait-length prime designed for full-frame E-mount mirrorless cameras, this 85mm f\/1.4 is also compatible with APS-C models where it will provide a 127.5mm equivalent focal length.\u003c\/li\u003e\n\t\u003cli\u003eFast f\/1.4 maximum aperture benefits working in difficult lighting conditions and also offers a wealth of control over focus position when using shallow depth of field techniques.\u003c\/li\u003e\n\t\u003cli\u003eOne XA element is incorporated into the optical design, which features superior surface precision for effective control over astigmatism, field curvature, coma, and other spherical aberrations.\u003c\/li\u003e\n\t\u003cli\u003eThree extra-low dispersion elements are featured in the lens design and help to reduce chromatic aberrations and colour fringing for improved clarity and colour neutrality.\u003c\/li\u003e\n\t\u003cli\u003eA Nano AR Coating has been applied to reduce surface reflections, flare, and ghosting for increased contrast and colour rendering in strong lighting conditions.\u003c\/li\u003e\n\t\u003cli\u003eA linear Super Sonic wave Motor autofocus system and internal focus mechanism provides quick, quiet, and precise autofocus performance and also contributes to more natural, intuitive manual focus control. An AF\/MF switch is located on the lens barrel for tactile control over this setting.\u003c\/li\u003e\n\t\u003cli\u003eA focus hold button is present on the lens barrel for intuitive tactile control and rapid access to select settings.\u003c\/li\u003e\n\t\u003cli\u003ePhysical aperture ring can be de-clicked for smooth, silent aperture switching to benefit video applications.\u003c\/li\u003e\n\t\u003cli\u003eDust- and moisture-sealed design better permits working in inclement conditions and rubberised control rings benefit handling in colder temperatures.\u003c\/li\u003e\n\t\u003cli\u003eRounded 11-blade diaphragm contributes to a pleasing bokeh quality when employing selective focus techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n","brand":"Sony","offers":[{"title":"Default Title","offer_id":44974186496277,"sku":"SEL85F14GM","price":1880.1,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/files\/1454496359_1222775.jpg?v=1686190358"},{"product_id":"sony-fe-70-200mm-macro-f4-g-lens","title":"Sony FE 70-200mm f\/4 G OSS II Lens","description":"\u003cp class=\"Default\" align=\"center\" style=\"text-align: center;\" data-mce-fragment=\"1\" data-mce-style=\"text-align: center;\"\u003eSony is radically changing the \u003cspan style=\"color: windowtext;\" data-mce-fragment=\"1\" data-mce-style=\"color: windowtext;\"\u003etele-\u003c\/span\u003ezoom category of lenses with the introduction of the \u003cb data-mce-fragment=\"1\"\u003eFE \u003c\/b\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan style=\"color: windowtext;\" data-mce-fragment=\"1\" data-mce-style=\"color: windowtext;\"\u003e7\u003c\/span\u003e0-\u003c\/b\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan style=\"color: windowtext;\" data-mce-fragment=\"1\" data-mce-style=\"color: windowtext;\"\u003e20\u003c\/span\u003e0mm F4\u003c\/b\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan style=\"color: windowtext;\" data-mce-fragment=\"1\" data-mce-style=\"color: windowtext;\"\u003e Macro\u003c\/span\u003e G \u003c\/b\u003eWith impressive G Lens\u003cspan style=\"font-size: 8.0pt;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 8.0pt;\"\u003e \u003c\/span\u003eimage quality high speed accuracy and tracking AF and a smart design for maximum mobility and operability\u003cspan style=\"color: windowtext;\" data-mce-fragment=\"1\" data-mce-style=\"color: windowtext;\"\u003e.\u003c\/span\u003e \u003cspan style=\"color: windowtext;\" data-mce-fragment=\"1\" data-mce-style=\"color: windowtext;\"\u003eWhat sets the \u003cb data-mce-fragment=\"1\"\u003eFE\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/b\u003e\u003cb data-mce-fragment=\"1\"\u003e70-\u003c\/b\u003e\u003cb data-mce-fragment=\"1\"\u003e200mm F4\u003c\/b\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eMacro\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eG \u003c\/b\u003e apart from other Tele-zoom lenses is the \u003cb data-mce-fragment=\"1\"\u003eMacro\u003c\/b\u003e capabilities (1:2) throughout the complete focal range\u003c\/span\u003e, offering \u003cspan style=\"color: windowtext;\" data-mce-fragment=\"1\" data-mce-style=\"color: windowtext;\"\u003eexpansive creative expression\u003c\/span\u003e.\u003c\/p\u003e\n\u003cp class=\"Default\" align=\"center\" style=\"text-align: left;\" data-mce-fragment=\"1\" data-mce-style=\"text-align: center;\"\u003eMax Magnification: 0.5 x\u003c\/p\u003e\n\u003cp class=\"Default\" align=\"center\" style=\"text-align: left;\" data-mce-fragment=\"1\" data-mce-style=\"text-align: center;\"\u003eMin Focus: 0.26 - 0.42m \u003c\/p\u003e\n\u003cp class=\"Default\" align=\"center\" style=\"text-align: left;\" data-mce-fragment=\"1\" data-mce-style=\"text-align: center;\"\u003eFilter Diameter: 72 mm \u003c\/p\u003e\n\u003cp class=\"Default\" align=\"center\" style=\"text-align: left;\" data-mce-fragment=\"1\" data-mce-style=\"text-align: center;\"\u003eDimensions: 82.2 x 149.0 mm\u003c\/p\u003e\n\u003cp class=\"Default\" align=\"center\" style=\"text-align: left;\" data-mce-fragment=\"1\" data-mce-style=\"text-align: center;\"\u003eWeight: 794g\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":45242133020949,"sku":"SEL70200G2","price":1871.1,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0685\/0252\/0085\/files\/VX8036_A.jpg?v=1750314980"},{"product_id":"sony-fe-400-800mm-f-6-3-8-g-oss-lens-sony-e","title":"Sony FE 400-800mm f\/6.3-8 G OSS","description":"\u003cp\u003eThe farthest reaching Sony E-mount lens yet, the FE 400-800mm f\/6.3-8 G OSS Lens from Sony is a super-telephoto powerhouse lens that's primed to be the dominant choice for capturing wildlife, nature, and sports. With this addition to the G Series, Sony continues to blur the lines between G and GM lenses, offering its users exceptional quality at a reduced cost. This lens features internal zoom for improved functionality as well as dual linear motors for smooth, quick AF performance. Optical SteadyShot stabilization includes three distinct modes, along with a focus limiter and three focus hold buttons for advanced control. For increased lens stability and sharper imagery, a fixed, rotating tripod foot is included on the lens.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUnprecedented Range\u003c\/strong\u003e\u003cbr\u003eNot only is this the first Alpha zoom to reach 800mm, but its compatibility with 1.4x and 2x teleconverters extends the maximum focal length to 1120mm and 1600mm respectively, making this an elite choice for birding and wildlife as you'll be able to keep a safe distance from your subjects. Complementing its impressive reach is a zoom ring that offers smooth, precise rotation that is made to help prevent accidental focal length changes.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePrioritizing Functionality \u0026amp; Usability\u003c\/strong\u003e\u003cbr\u003ePoised to outshine Sony's FE 200-600mm f\/5.6-6.3 G OSS, this super-telephoto provides longer range and better overall lens performance while weighing just slightly more at 5.45 lb.\u003cbr\u003eFeaturing a short rotational throw, this lens allows you to make swift focal adjustments while capturing.\u003c\/p\u003e\n\u003cp\u003eThis zoom accepts screw-in filters on the front lens element, expanding your ability to create in various lighting conditions.\u003c\/p\u003e\n\u003cp\u003eMultiple function switches are built into the lens barrel that allow you to make rapid settings adjustments, including a switch for AF\/MF, OSS, and focus limiting.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCutting-Edge Optical Design\u003c\/strong\u003e\u003cbr\u003eSix ED lens elements significantly reduce flare and ghosting in backlit conditions and help control chromatic aberration in images.\u003cbr\u003eAn 11-blade circular diaphragm produces smooth and rich bokeh, ensuring effective subject isolation and blurred background when capturing with a narrow depth of field.\u003c\/p\u003e\n\u003cp\u003eA complex optical configuration of 27 elements in 19 groups allows the lens to reproduce fine details and create high contrast images.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuilt to Last\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEquipped with a dust- and moisture-resistant design, the FE 400-800mm f\/6.3-8 G OSS maximizes reliability in the field, regardless of inclement weather conditions.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eThe front lens element features a fluorine coating that repels water and oil. This coating also makes the lens glass easier to clean.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eA robust lens hood with a lock button adds significant protection and features a filter opening for quick and convenient filter adjustment.\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHigh-Level Stabilization \u0026amp; Control\u003c\/strong\u003e\u003cbr\u003eA 400-800mm zoom range demands exceptional lens stability, which is provided by Sony's Optical SteadyShot image-stabilization system. OSS utilizes a gimbal mechanism and an algorithm to effectively counteract camera shake by shifting the entire lens unit and sensor. When using a tripod, the lens's fixed mount foot can be easily rotated for horizontal or vertical capturing. Located around the lens barrel at 90° increments are three focus hold buttons, allowing maximum access in any orientation. 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With a \u003cstrong\u003econstant F2 aperture\u003c\/strong\u003e, you get stunning low-light performance and beautifully shallow depth of field from 50mm to 150mm—perfect for portraits, sports, events, and cinematic video.\u003c\/p\u003e\n\u003cp\u003eDesigned with Sony’s latest optical innovations, this lens strikes the perfect balance between \u003cstrong\u003eincredible resolution and creamy, artistic bokeh\u003c\/strong\u003e. Whether you're shooting stills or video, the \u003cstrong\u003efast and precise autofocus\u003c\/strong\u003e system ensures you never miss the moment.\u003c\/p\u003e\n\u003cp\u003eDespite its pro-grade capabilities, this lens remains \u003cstrong\u003eeasy to handle\u003c\/strong\u003e, with a \u003cstrong\u003econstant barrel length of just 200mm (7-7\/8 in)\u003c\/strong\u003e and a manageable \u003cstrong\u003eweight of 1,340 g (47.3 oz)\u003c\/strong\u003e. 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